Australian Fundraising Ideas Blog

Learn the secrets to holding a fun and profitable fundraiser from Mr Fundraising himself, Billy G - and others who have made fundraising work for their school or organisation!

Getting Volunteers To Commit To Fundraising

Getting Volunteers To Commit To Fundraising

Time is an essential component of fundraising. Not having enough time for taking part in volunteering jobs will render all of your fundraising efforts useless. Unfortunately, not everyone can commit 100% of their time to your fundraising organisation. With lots of responsibilities to juggle, taking the time to take care of fundraising jobs is just too much to take. You may have enough volunteers to do the task, but are you utilising their talents well? Do you have the resources to ensure that they are well-trained?

Here's how you can encourage volunteers to commit and become more responsible members of your fundraising organisation:

Avoid Overusing Volunteers

Volunteers are not just chosen randomly. It takes passion and drive for a person to be good at volunteering. However, there are instances when overdoing things get in the way. Regardless of the effort they put in, being stressed is inevitable especially when it comes to solving challenges associated with fundraising. As a leader, volunteer staff must be managed carefully, making sure that tasks are distributed evenly. No one should be overburdened. Each volunteer must have the freedom to decide on their own schedule. They will also appreciate it if you make it clear that even a couple of hours a week would be considered a huge help. 

Find The Right People

Finding willing volunteers is not easy because you have to make sure that they can give time. It is important to know where to look for these people. If you are considering finding volunteers from a team of workaholics, you will have a tough luck because these people would hardly make it to weekly meetings as these people are too busy to even read your newsletters. Search for people with more spare time. College students are often willing to volunteers especially if they believe in your cause. 

Make Volunteer Activities Social

Many people are looking for social opportunities. They like to have fun, meet people and even go out on the town. One way to achieve this is by volunteering. Making your volunteer activities social will also increase participation. Volunteers should not just work on newsletters and wait to be sent home once they are done. You will not keep volunteers very long as this can be a boring and mindless routine. There should be some form of activities that create a sort of variation. Provide refreshments for the group and give them a break to keep themselves refreshed. Incorporating plenty of social activities will keep your volunteers involved. 

Why Expose Kids To Fundraising?

Why Expose Kids To Fundraising?

We all need the financial backing to succeed, and children must also be exposed to fundraising at an early age because of the values they teach. Involving your child in fundraising helps them grow into responsible adults. Here are some skills they can develop from fundraising:

People Skills

How many people have the knack for interacting with other people? Perhaps only a few can smile, speak clearly and look someone in the eyes? By participating in fundraising efforts, children will learn how to reach out with other people. All they need is to get ample practice and by regular exposure, interacting with people will be natural for them. Forming their people skills will help them overcome shyness. 


The planning process will not be complete without setting goals for the organisation. For parents and teachers, teaching kids to set goals will help them determine the direction they are going to take as adults. Unfortunately, not all goals are achieved. There are obstacles along the way that will prevent kids from fulfilling these goals. If kids learn about things such as volunteering and money management, it will be a perfect opportunity for them to know the steps to planning and achieving long-term goals. 

Relationship Building

Fundraising also teaches children how to build relationship with donors. Since fundraising gives volunteers a chance to speak with potential donors, children will be taught that donors are not just perceived as a source of money as they are also key to the success of fundraising. 

Fundraising is not only intended for adults, but children as well. This is why whenever schools are holding a fundraising event, it is imperative to get children involved. Their participation can shape them into amazing adults. They will also develop skills, essential to succeeding in life. 

Hiring Committed Volunteers For Your Fundraising Organisation

Hiring Committed Volunteers For Your Fundraising Organisation

Having people to support your organisation is a huge advantage because it only goes to show that they have a heart for supporting a good cause. And while many are called, only a few will be chosen because not everyone can be 100% committed especially when the going gets tough. The hiring process is an important step to identifying willing candidates. Although there are many prospects that will offer to volunteer, once the program starts, only a few will show up. Here are 4 tips to consider when hiring volunteers. 

1. Create an online application form

It is difficult to answer questions related to volunteering when you have a lot of things to do. As a leader, you are not only tasked to take care of volunteers but to make sure that other responsibilities are not overlooked as well. An application form will help save both time and effort. Here you can get a list of potential volunteers that you can rely on during the fundraising campaign. When creating an online application form, make sure that you have a field that will allow your potential volunteers to provide a summary of their most recent volunteering experience. It is important to know whether or not they have done any volunteering jobs in the past because it will help you gauge their commitment and determine the skills they have. 

2. Shortlist candidates

Not everyone who filled out the application form can qualify for the volunteering job. There are who just got carried away because of peer pressure. This is the stage where you have to screen candidates. Shortlisting candidates will involve knowing the experience they have as a volunteer and their commitment. One mistake that organisations often commit is hiring everyone who fills out the application form without taking the time to find out if all of those who volunteered are really committed. Shortlist those who have the potential to help your organisation succeed. 

3. Conduct a personal interview

Do not wait for the event to start before scheduling a meeting with your volunteers. Starting a casual conversation will help you gain a deeper understanding of how passionate the volunteer is. Asking the right questions will also give you some hints if you have indeed chosen a deserving person. Aside from asking them about their past volunteering experience, you will also have to find out about the problem-solving skills. There are willing volunteers who easily give up once they are faced with problems. 

4. Train new volunteers

Although new-hires have prior experience, they may encounter tasks, which are unique to your organisation. Aside from hiring volunteers who are strong cultural fit, it is also important to consider people who have skills. Go for someone who is trainable and has innate qualities that can take your organisation to the peak of success regardless of the amount of voluntary work they provide. 

Common Mistakes Volunteer Programs Make And How To Avoid Them

Common Mistakes Volunteer Programs Make And How To Avoid Them

The effectiveness of volunteer programs depends on management. Fundraising may be a rewarding experience, but you will only develop a deeper relationship with volunteers if they are nurtured and cultivated. Here are three common mistakes made when managing volunteers and their solutions. 

1.Inconsistent communication

Communication is an important aspect of managing volunteers. Regular communication helps you identify the challenges in your organisation and how they can be resolved. Poor communication will fail to receive your instructions and will know nothing about volunteer opportunities. It will also be difficult to understand the expectations and responsibilities. 

If regular communication is one of the problems that your organisation is facing, you can utilise management software so you can automate and track communications. It is essential to appoint communications team to delegate communications-related tasks. You can also make communications more regular if you pay attention to the communication preferences of your volunteers. 

2. Not inspiring volunteers to succeed

While people who volunteer want to make a difference, they are not confident in their abilities because they do not feel appreciated. Even if most of these volunteers have the passion to create a fulfilling experience, it will be difficult for them to perform well if something is holding them back. 

There are many ways to empower volunteers such as focusing on your mission. When your volunteers know that your organisation is meaningful and impactful, they will perform community service and feel a sense of satisfaction. Aside from focusing on your mission, you will also need to develop onboarding strategy so they do not take the role unprepared. Also, you will need to set clear expectations for each task to ensure that your volunteers will succeed in their roles. 

3. Not identifying your volunteers' strengths

There is also one game-changing element that you need to keep in mind when managing volunteer program and one of which is to discover the strength of your volunteers. It is important to assign them roles which can help them thrive. Without knowing the volunteer strengths, you will never know the role aligned with their beliefs. 

In order to identify their strengths, searching for skills you need should be a priority. You will also need to create comprehensive volunteer profiles using volunteer database or CRM. This way, you will be able to know some volunteer information that will give you an idea how you can make the most out of your volunteers. When volunteers are aware of their strengths, they will be able to enjoy what they are doing and perform well. It will not be difficult for you to engage them as well. 

Volunteers Are An Extension Of Your Staff

Volunteers Are An Extension Of Your Staff

Volunteers may not always be in the limelight, but they are considered to be a vital part of your organisation. Aside from producing change, they are also doing the most challenging work. Organisations that have realised the benefits of recruiting a solid group of volunteers will make an effort to provide training so they become an asset. There are some simple ways to manage volunteers:

Create A Training Program

A training program is essential for organisations who rely heavily on volunteerism. This is even a need if you have a large group of volunteers. A training program requires a lot of time and energy because you need to coach volunteers and assign a specific task so you will know what they are good at. They may not get it right the first time around, but there will always be plenty of rooms for improvement. The most important thing is that they are learning from these mistakes. 

Manage Burnout 

There are times when stress cannot be avoided especially when there are tasks you need to fulfil. If you only have limited budget and volunteers, you will need to maximise your effort so you can accomplish your goals. However, working hard can also be tiring. 

When stress starts to kick in, leaders need to find ways to manage and prevent burnout. When it comes to scheduling teams for a meeting, setting realistic goals must be observed. This is because not everyone can commit to a full-time work as a volunteer. When they are not given appropriate breaks, it is easy for volunteers to become stressed. Check their availability to find out how you can work together. 

Screen Volunteers

Although it is good to have volunteers to help you lighten your load, it does not mean that you have to be obligated to accept them without knowing what they can do. It is important to accept volunteers who fit your culture and demonstrate the willingness to help. Some are eager to volunteer for no reason. Make sure you choose people who can handle a delicate and challenging situation. They should also be aware of the cause they want to support. Once you have accepted volunteers, bridge the gap by communicating with them regularly. It will also help if you touch base with them so you will know the progress of their work. If they need help with their task, get someone who can provide them help. 

The Responsibilities Of Board Members In Meeting Fundraising Objectives

The Responsibilities Of Board Members In Meeting Fundraising Objectives

Many perceive fundraising as merely asking money from donors while board members sit back and wait for the result. Each and every member of the organisation has to exert effort to meet objectives and achieve goals. If you are a board member, here are fundraising responsibilities that you need to fulfil. 

Donate Regularly

The organisation needs regular financial support to function. As a board member, making regular donations is expected. This gives other members an idea that you are leading by example. If your organisation is selling chocolate bars, scratch cards and other fundraisers, you need to make yourself available to purchase these products. When other people see that board members provide financial support to their own organisation, it will not be difficult for them to do the same. 

Understand How The Fundraising Program Works

Many organisations consider generating contributions a daunting task. The culprit? Board members do not fully understand how the program and its strategies work. As a result, board members are not sure how and when to start. Fundraising programs must be explained so everyone in the organisation is aware of the goal of raising money. Breaking down a profile which includes the amount required for the program can provide a better idea of the direction the organisation is taking. 

Communicate With Donors About The Organisation

Communication is important in every organisation. Discussing the fundraising program and the challenges it entails will help members to understand how they should advocate for it. Even when it is not yet fundraising season, members will be ready to encourage a donation because challenges, updates and some interesting stories are properly discussed. 

Know Prospective Donors

Members will not always get a "yes" when asking for donation, but this does not mean that members should stop trying. Once they are trained to talk about the organisation, identifying prospective donors will not be a challenging task. Social gatherings and parties are some of the best avenues for meeting donors and discussing the possibilities. 

Thank Donors

Although thanking donors is the easiest task, it is often forgotten. This is why some donors are no longer inspired to make another donation. Thanking donors can come in many forms such as sending thank you notes, thanking them personally and many others. Board members should make it a point to encourage others to brainstorm for fun ways to thank donors. 

Fundraising events and activities do not have to be stressful. It is important that board members are taking an active role to ensure success. Being supportive to your organisation will definitely have a positive effect. 

How To Be A Great First Time Fundraising Coordinator

How To Be A Great First Time Fundraising Coordinator

Volunteering for a fundraising organisation is a great experience as you get to support a cause and meet friends who share the same goals and interests as you do. If you have not volunteered before, the thought of shouldering some major responsibilities can be intimidating. 

The first step to preparing yourself in becoming one of the fundraising coordinators is by requesting a short meeting with the previous coordinator. Handing over the reign may not be an easy task as you need to be familiar with the ins and outs of fundraising. The information may be too much for you but keeping a few important things in mind will ensure you are on the right track. 

Delegate the task to other volunteers

It can be overwhelming to carry out the task by yourself. You still need a team of dedicated volunteers to help you get things done. Aside from raising funds, there are other goals you need to accomplish. These are small goals that when left unaccomplished can accumulate into bigger problems. Talk to other volunteers so you can get some help. 

Do a thorough research

Choosing a fundraising project is challenging as you need to make sure that it is aligned with your organisation's mission. Sometimes, members choose a popular fundraiser. Just because everyone chooses it does not mean that it will also work for your organisation. Doing some research will give you some insights on the fundraising project that is suitable to your objective, mission and vision. 

Use your creativity 

Being creative opens doors to better ideas. If you intend to sell cookies, think about giving it a twist. If there are many fundraising organisations in your town running the same fundraiser, there is no need to change yours. Bank on your creativity as this can capture your supporters' attention. Add fun in fundraising so the event will be a memorable experience for everyone. 

Reward volunteers

Aside from giving verbal recognition, small rewards and prizes are also essential to keeping your volunteers motivated. The milestone you accomplish on a daily basis plays a big role in achieving greater goals. However, the road to crossing the finish line is not easy. This is why you need to reward your volunteers to encourage regular participation. 

Make yourself available

Volunteers may have questions regarding your fundraising project. While you may not be physically present, being available most of the time makes a difference. Make sure your contact information is available to your members or volunteers. 

Your Volunteers Can Be One Of Your Greatest Assets

Your Volunteers Can Be One Of Your Greatest Assets

Volunteering requires commitment, hardwork and passion to serve. Whether it is about spending many hours recruiting donors or promoting a fundraising campaign, top notch volunteers always go the extra mile to deliver excellent result. Fundraising is a long-term commitment. Just because an event is successful does not mean that you should be complacent about the results. Since fundraising is a team effort, employing these techniques can make your volunteers one of the greatest assets of your organisation. 

Provide volunteer opportunities

The first step to searching for talents that will help you reach your goal is to make volunteer opportunities. A community is rich in budding fundraisers. You just need to find out how you can tap into their potential. When there is an opportunity to find people who can make a difference in the community, you will be able to reach greater heights. 

You can organise an activity that will help prospects make use of their creativity and resourcefulness. This is also a perfect opportunity for you to discover talented individuals who can make your fundraising event extraordinary. 

Identify challenges

As a beginner, volunteers can struggle with carrying out tasks. There will be some bumps and obstacles that will deter them from achieving the goals. You will never know what else they need to improve unless you find out what their challenges are. Make it a point to talk to them. Everyone has flaws and imperfections so as a leader, make them feel comfortable about their weaknesses. You can address these weaknesses if volunteers are fully aware of them. For instance, if you do not see any commitment in your new volunteers, find out the reason behind the reluctance. There might be problems you need to address so they can be fully committed to your organisation. Without knowing their challenges, you will perceive these people as lazy and unwilling. If it is their first time to volunteer, the lack of commitment may be due to being inexperienced. 

Train volunteers

For seasoned volunteers, calling or emailing donors is a breeze. However, new volunteers will find the task challenging especially when they are not properly trained to interact with other people. Training is essential for new volunteers. When volunteers undergo training, they will become more confident about what they are doing. You do not have to provide them directions from time to time because they already know what they are going to do. They will have the initiative to contribute ideas during meetings and become more committed regardless of the task you assign to them. 

The Truths And Myths About Fundraising

The Truths And Myths About Fundraising

Fundraising is a serious endeavor that requires hard work if an organisation aims to tread upon the path of success. However, myths get in the way and may even deter leaders and members from succeeding. It is essential to know the truths and myths about fundraising so you will be able to move forward and make the most out of raising funds and friends. 


Myth #1:If you are new to fundraising, you may think that the entire process is indeed a mystery. Someone who has ventured into fundraising will surely feel discouraged when rejection is experienced. Nobody wants to be held accountable for the mistakes they commit and this is where the problem lies.

Myth #2:Another reason fundraising fails is when you are in doubt of your organisation's ability to succeed. While you need to have a prove track record to raise money successfully, this is not the be-all-and-end-all of raising money. There are development officers who have check members' qualification to ensure great talents are nurtured and utilised. 

Myth #3: Many organisations only turn to large companies when asking money for the belief that this will be the only way someone can obtain sufficient help. Everyone can contribute to the success of your organisation regardless of the amount they decide to donate. 


Truth #1: Support must be earned as you do not get it instantly. Organisations must prove to potential supporters that they are efficient in delivering what they have promised. Trust and transparency must be present as these are also the keys to fundraising success. If you have a mindset that support is always available to fundraising organisations, you will not be to get the results you are looking for. 

Truth #2: Successful fundraising does not happen in an instant because you need to have a proper strategy in place. This means you need to plan, execute and assess. It means you should be keen on details and know what your organisation needs. 

Truth #3: There is no such thing as the right moment when asking donors because prospects will reject you if your organisation does not reflect your mission. Soliciting from donors, does not require any perfect timing because you can ask any time. You just need to invest in creating a fundraising story that connects with people. A fundraising letter that creates a strong impact on your donor will definitely win the prospect's approval. 

3 Tips To Turn Social Media Followers Into Regular Donors

3 Tips To Turn Social Media Followers Into Regular Donors

The social networking sites will be instrumental to the success of any fundraising organisation if opportunities to reach potential donors are utilised. Creating an engaging page can gain likes and followers. However, likes and followers can also be converted into regular donors when effective strategies are used. 

1. Build a connection to influential organisation

Social influencers can increase your engagement as you share strong and meaningful content. You can amp up your strategy by identifying social influencers. You can start by doing some research so you can determine the influential people who are connected to your organisation. If you have an interesting content, you will be able to generate hundreds of shares. 

2. Create a fun process

One way you can get more than just likers and followers is by consistently providing people with creative ideas that will keep them engaged. You can also create quizzes that capture information of users. Anything that increase brand awareness and engagement can improve your chances of converting followers into donors. 

3. Allow donors to give feedback

Knowing what donors have to say about your strategy in engaging them can help you make some improvements. Asking for feedback from donors can either be in the form of surveys, advice and many others. 

3 Techniques That Guarantee A Successful Fundraising Event

3 Techniques That Guarantee A Successful Fundraising Event

A fundraising event provides a perfect opportunity for supporters to connect and establish a much deeper connection by sharing experiences and stories. The event does not only build an opportunity to create rewarding and positive experience but also strengthen existing relationship with your fundraising organisation. However, there are many aspects of organising a fundraising event that may deem by most supporters to be less appealing. This is where the challenges become a deterrent to obtaining long term success. It takes years of expertise and experience for every fundraiser to ensure the success of an event. With an effective strategy and a team of hardworking individuals will make any goals possible. Here are ways you can make every event worth-remembering. 

1. Be creative

To some, fundraising is fun, but to others it is boring and unexciting. While it is true that you cannot please everybody, there are still ways you can come up with a more create concept of fundraising so it will be more appealing to all of your audiences. You may not win all of your prospects' nods, but poking their interest can make a difference. For instance, if you are aiming to support a community, you need to know how you can reach out to them. Do they love sports? Do they have a penchant for art? Being creative is one way to engage your prospects. 

2. Obtain new information

Technology is constantly changing and your organisation should keep up with the trends to avoid the risk of falling behind. In the digital age, social media has made it easier for many people to communicate. Many businesses find it convenient to connect with prospects.  One way you can have a wider reach is by creating a page. Be sure to regularly update your page so supporters will be aware of your organisation's upcoming events. Using social media will also help you spread the word to as many people as possible. Having a multi-channel social sharing strategy will also enable you to engage multiple groups. Members and supporters will also stay updated of your events and other fundraising plans. 

3. Have fun

Fundraising is not supposed to be an obligation for your participants. It should be a fun activity that supporters must look forward to. There should be a sense of healthy competition and camaraderie. Think of a way you can incorporate fun activities that will develop your members' creativity and skills.  

4 Personal Fundraising Problems And Their Solutions

4 Personal Fundraising Problems And Their Solutions

Are your supporters hesitant to start fundraising? Do you know what holds them back? Regardless of how good you present your campaign, supporters who have self-doubt cannot provide their full commitment. The success of your campaign requires hard work and commitment. Without these, it will be difficult for your supporters or donors to participate. 

1. Not sure how to fundraise.

There are supporters who are willing to participate in fundraising, but the common problem that organisations face is that there are inexperienced supporters who do not know how to start the task. Everyone has the potential to fundraise so long as there is sufficient support from the organisation. Leaders should equip supporters with all the training tools so they will be confident in facing people. You can empower supporters by assisting them in communicating the vision of your organisation and teaching them the proper way to fundraise. 

2. No time to fundraise.

Another reason supporters are hesitant to make a commitment is when they do not have the luxury of time to attend meetings and events. Leaders must show to supporters how easy it is to fundraise. Walking fundraisers through the process of creating a campaign page can make a great difference. You can also detail each step to ensure you will not be missing out any opportunities. 

During the first few weeks, you will need to hand hold your supporters by prompting them to share your fundraising page. You may also provide a sample of your emails and social media posts so they will know how write a personalised message to donors. 

3. Not having enough friends. 

It is true that fundraising is also tantamount to friendraising. Being an effective supporter does not necessarily mean you need many friends. Just the mere fact that supporters are participating is already the first step gaining more friends. Fundraisers or supporters must be given the opportunity to make a difference so they will also realise their impact on the organisation's mission. 

4. Not tech savvy

With the advent of technology, many organisations are now turning to social media to communicate their mission. However, technology is perceived as a threat by fledgling supporters that they find it difficult to fundraise. Organisations must make supporters realise that technology makes fundraising easy and convenient. With its wider reach, many potential donors will be able to support the cause. Dedicating your time to provide assistance to supporters in creating email templates, sharing social media post and setting up a fundraising page will help them feel comfortable with technology.

3 Steps To Building A Fundraising Community

3 Steps To Building A Fundraising Community

If there is one thing that is deterring organisations from succeeding, commitment will surely be at the top of your list. Commitment means that your members are willing to help you accomplish your goals not only for one event, but for future events to come. It is not easy to keep members motivated and passionate especially when there are challenges along the way. However, when you encourage them to continue despite the bumps and obstacles, you can build a community with genuine interest in supporting your cause. 

1. Provide resources

Your mission may empower your members to keep going, but without sufficient resources, they will not be able to materialise your plan. It is indeed an unpleasant surprise for most organisation to find some of their members leaving because they do not feel any sense of belonging. Not only are they lacking proper training but encouragement as well. There should be a holistic approach to nurturing members so they can stand firm and continue your cause whatever it takes. Teach them how to use your website and to reach out to prospects. This way, they will know what to do even if there are challenges along the way. 

2. Recognise efforts

A strong community is built by consistently recognising the efforts of your members. Even their successes must be acknowledged so they will know you are aware of the efforts they put in to ensure the organisation accomplishes its goals. Giving support to your members means you are going the extra mile in molding them so they become a key contributor to the success of your campaign. 

3. Make a report

Members will never be aware of the impact of their participation unless you let them know about it. Reports that are visual, shareable and clear will help your community spread the word and let others know why your organisation is worth supporting. Some members may not be fully aware of their importance if they do not know how they are helping others. Constantly communicating with your members and letting them know that they are instrumental to the success of your organisation. 

Building a strong community does happen in an instant. Leading a pack takes commitment and patience because you will not only be sharing successes but problems as well. If you have no idea how you are going to handle challenges, members will also give up easily. While it takes time to build a strong fundraising community, the idea is not impossible when you encourage and empower members. 

Get Creative With Raising Money In Three Ways

Get Creative With Raising Money In Three Ways

If you are new in the fundraising game, asking for donations may be the most challenging tasks you need to complete. The first thing that comes to mind when it comes to asking for donations is to send fundraising letters. However, with the advent of social media, fundraising organisations can now get more creative with asking for donations. Even if your fundraising organisation has been around for years, you can still employ new fundraising strategies and ideas that will help you raise money creatively. 

1. Raise money via text message

These days, using your mobile phone is the most convenient way to do your transactions. It is fast, easy and hassle-free. Online transactions are done within seconds. This is why asking for donations via text message is one way you can reach out to potential donors. Since most people cannot leave without their mobile phones,  raising money via text message enables your donors to make quick donations even using their computer. If you have regular fundraising efforts, you can also consider text-to-give fundraising campaigns as a supplement to your regular campaign. 

2. Raise money on social media

Social networking kids are used to be meant for people who want to connect with friends and loved ones. However, its versatility has proven that users of all ages can do more than just posting, liking or sharing pages and posts. Many organisations are now using social media channels such as Facebook to update and engage followers. When using social media channels for raising money, you should not only update your online donation page when you are asking money. It should also provide your followers updates on what your organisations have been doing. A donation page on your Facebook page is also one way you can encourage donations on social media. It is also one way to gain more followers and a way to give donors ways to share donation with their friends and relatives. 

3. Raise money at your fundraising events

You can also encourage your supporters to donate at your fundraising events. This is the great opportunity to interact with members of your organisation. It is also a great opportunity for everyone to get to know each other. It is also a perfect opportunity for you to raise extra money. You can also generate more funds if you are going to raise money at your fundraising events. There should be a designated table where people can make donations. You can do a little research on how you can get more creative on raising money.

How To Increase Parents Involvement In School Fundraising?

How To Increase Parents Involvement In School Fundraising?

Parents play an important role in school fundraising. However, it is always a challenge to get them involved. This is because of many factors that may keep them from being motivated. Motivation is essential to fundraising because it is only then that parents will be able to dedicate themselves to sharing their creative ideas, experiences and capabilities. When it comes to increasing parents involvement, things are always easier said than done. There are three steps to getting parents' commitment. 

1. Let parents know about the school fundraising event in advance. 

Parents may possibly miss news about your fundraising event if you inform them a week before the event. You can avoid frustration by spreading the word early. This way, busy parents will have time to assess schedules and determine what they can do to help. You can also use a vast range of communication methods to have a broader reach. You can send emails directly to parents or give volunteer sign-up sheets to students.

2. Reach out to parents who have history of volunteering.

Another way you can make the most out of school fundraising is to reach out to parents who are actively involved in school. However, you should not also overlook parents who do not have experience volunteer as they too can also become the best potential volunteers. There are parents who might hesitate to volunteer so make sure you know the reason behind the reluctance. Some common reasons may be the lack of transportation, busy schedules and many more. 

It is also necessary to make sure that volunteering does not sound like an obligation to parents especially if they are full-time employee. They also have plenty of things to attend to. Educate parents and make fundraising fun for them. 

3. Tailor volunteering tasks.

The tasks involved in fundraising may be overwhelming to parents. It is important to tailor tasks to parents' specific talents. You will know what their interests are by asking them to fill out surveys or questionnaires. You can also ask them about the type of volunteer duty they wish to carry out. Some parents love to keep things organised, while others also like to get creative. 

These simple steps can also make parents realise the benefits of participating in fundraising campaign. They will be more motivated if they see that the money raised has been used to fund school improvements. It is also a great idea to provide updates to parents by inviting them to like your page on Facebook and other social media channels. 

6 Tips For Making Your Next School Fundraiser Run Smoothly

6 Tips For Making Your Next School Fundraiser Run Smoothly

When organising your next school fundraiser, it is important to keep in mind that everyone should be involved. There is no such thing as small or big tasks because everyone who participates contributes to the success of the campaign. There are different roles and responsibilities when running your fundraiser. These tips will help you ensure your next school fundraiser will run more smoothly.

1. Recruit more volunteers

A school fundraiser will be more successful if you let your community know you are in need of compassionate individuals who are willing to participate in your event. Use all of your resources to reach out to people. Use your website, newsletters and even word of mouth to increase your recruitment efforts.

2. Get your website involved in your communication goals

The most challenging part of recruiting volunteers is ensuring that your communication channels are open. Do not just on emails when searching for volunteers because there are other means you can look for potential supporters. Use your website to communicate with contributors and sponsors.

3. Create a solid fundraising strategy

Your previous fundraising campaign will serve as your guide to knowing which strategies did and did not work. Finding areas you need to improve and knowing your strengths can definitely make a difference. If you know your strengths and weaknesses, you will know what strategy to retain and to get rid of.

4. Put new people

Move your fundraiser forward by putting new people. You can do this ahead of time and make sure that they have a good track record. You should also provide proper training to ensure great performance.

5. Define roles of people in your organisation

It is also essential for your team member to know the roles they should play. These roles may vary from person to person. Think about their skill and availability when defining their roles.

6. Set realistic goals

Not setting realistic goals is one reason your fundraising event is doomed to fail. While it can be overwhelming to try new approaches that will enable you to improve your fundraising campaign, it is still important to take baby steps. It is important to break the goals down by creating a sub-group. You will need to set expectations and tell the consequences for participating and not following through. Volunteers should know the importance of the roles they play and the rewards ahead. Setting unrealistic goals might intimidate your volunteers and run the risk of falling short of your expectations.

Are Your Volunteers Taking On Too Much?

Are Your Volunteers Taking On Too Much?

Behind the success of a fundraising event is a passionate volunteer willing to go the extra mile to accomplish goals. These volunteers will take on all kinds of duties, believing they provide a valuable asset to your campaign. However, this initiative can do more harm than good. If you see a volunteer taking on too much, prevention is necessary.

Discuss fundraising plan with volunteers

A fundraising plan helps you determine the direction you will be taking while preparing for the next fundraising event. All aspects of your fundraiser must be properly discussed with your volunteers so they will have a visual guideline. When they are more focused on the task on hand, it will be possible to accomplish goals and meet objectives without running the risk of overworking. Start by going over your plan. This way, you will be provided with insight why your fundraising campaign did not work. More often than not, this happens when volunteers are over-participating.

Explain the negative implication of taking on too much by using examples

There are other fundraisers who have already experienced taking on too much. If this occurs, it is important to do your research so you can cite some examples. You can also find a volunteer from another campaign who will serve as a perfect example to the negative side of taking on too much. Allow your team to ask questions and give the individual a chance to share how their health and the campaign has been affected by doing too much. When you give real-life examples, you will be able to get a point across.

Share scientific studies of the downside of doing too much

Aside from the fact that taking on too much can have a negative impact on your fundraising campaign, it can also have a deleterious effect on your health. When volunteers do not focus on the long-term effects of doing too much especially when faced with a difficult situation, they will be easily disappointed by inconveniences coming their way. Instead of rising up to the challenge, volunteers will give up or look for a way out.

Volunteers must also be made aware of the negative health consequences of doing too much. It can be used as a scare tactic to make volunteers realise that they are already pushing themselves too hard. You can also hold regular meditation classes as a way of slowing everyone down. As your fundraising event approaches, everyone may feel overwhelmed by the pressure, but it is also important to relax.

Is Your Fundraising Website Effective?

Is Your Fundraising Website Effective?

Digitalisation has provided many ways to connect with new and existing donors such as using the social media and creating a website to give donors another convenient option to make a donation or to know more about your fundraising campaign. However, it is not enough that you have a website as you also have to make sure that it is effective and responsive. There are some elements that you should include to ensure that your visitors will have a pleasant user experience. 

1. Information

A website provides you a chance to provide ample information about your campaign or your organisation. You win donors by building trust and this starts with clearly articulating what you need. If your donor can connect with your organisation emotionally, it will be easy for you to engage them in meaningful conversation. Your website is also a perfect place for information gathering. Your website enables you to collect email address and other essential information that will help you get in touch with prospects.

2. Offline Options

There are donors who prefer to give by post or by phone. Do not have limited options because not everyone appreciates making a donation via your website. Offer means to donate or register.

3. Tools To Promote Or Build Relationship

The social media will play a role in engaging with your donors. Link your social media pages to your homepage. These pages will be instrumental to keep your donors engaged as they will be updated of the events in store for them.

4. Ease of Use

When users visit your website, they should instantly know your purpose. Aside from getting the essential information, you should also provide clarity and ease of use by adding a "donate now" button. It is also necessary to minimise the number of pages and steps to make it easy for your donors to sign up. Supporters or donors appreciate it if you offer a convenient registration process. Sparing them the headache and frustration of going through too many steps.

It is also important to be innovative because technology changes rapidly and you need to continue to keep up with all the changes taking place. Do not be afraid to be more creative so you can offer more interesting activities and event to your supporters. Content is essential to a fundraising website. Let donors or supporters know what else you can offer after the event. Keep in mind that your relationship with your donors do not end after they make a donation. In fact, it is just the beginning.

5 Techniques For People Who Are Too Shy To Raise Money

5 Techniques For People Who Are Too Shy To Raise Money

Talking to donors is an important part of fundraising because it enables you to get to know your donors. Successful fundraising professionals have established a good relationship with donors by communicating with them regularly. However, there are those who are not comfortable with the idea of talking to people. Since fundraising involves interacting with people to know the strategies that appeal to their emotions, carrying a conversation is essential. If the job seems intimidating, here are some strategies that can help you overcome shyness. 

1. Prepare in advance

When you go to a meeting unprepared, you will be tormented by mixed feelings of nervousness, fears and even self-doubt. If you are scheduled to talk to a potential donor, preparing ahead of time is going to be your best bet. You may be sincere in talking to the donor, but nervousness can get in the way that it leads to being misinterpreted as rudeness. Never pick up the phone unless you are well-prepared so you do not end up completely at a loss for words or distracted by your anxiety. 

2. Research about your donor's history

Meeting a donor for the first time is going to be nerve-wracking. You can change the situation by doing some research. Find out why they are interested in supporting your campaigns. Learn about the things they are interested in. Building a rapport helps you alleviate shyness by letting the conversation flow as natural as possible. Check your previous events to know if your donor has recently participated in them. 

3. Meet in a quiet and less distracting place

When you decide to meet a donor it means you are eager to know them personally. In this case, you should also be mindful of the place where you are going to meet up. This is the stage where you will be able to learn about your donor's personality. If you easily get distracted because of too much noise or too many people, you will not be able to accomplish your goal of familiarising your donor. Choose a less busy and more relaxed location. 

4. Ask questions

One sign that you are interested in getting to know your donor is when you ask lots of questions. Aside from building a rapport, you will also have the opportunity to learn more about your prospects and the passion they wish to pursue. When you listen to your donors, you get more information and you will see them as a valuable asset to your organisation. 

5. Talk about your campaign

Organisations do not just need one-time donors, but long-term donors as well. Aside from knowing your donors' interest, it is also necessary to let them know more about your organisation or campaign. If you involve them in your upcoming project, you will be able to make them feel valued. Letting them know about your future plans for your campaign will also give you a hint of their commitment. 

3 Qualities A Team Member Of A Fundraising Organisation Should Possess

3 Qualities A Team Member Of A Fundraising Organisation Should Possess

Behind the success of every fundraising event is a reliable team member who gets things done. There may be challenges that test your patience and determination, great team members can help you accomplish your goals. Many would have attempted to embrace the role, but without essential personality traits, the change you want will never happen. If you are a fundraising leader, your team members should have these following qualities:

1. Creativity

It is common for organisations to stick with what they believe to be tried and true. Sometimes, organisations feel comfortable relying on one sources instead of attempting to branch out. However, this practice can be a risky decision especially if that source fails. Creativity is important for organisations to survive. Sticking with what you perceive to be a proven technique can cause boredom and the lack of originality can be bad for your organisation. You need fresh ideas to thrive. This is why team members who are able to pitch in some creative ideas are going to be a great asset to your team. 

When team members share fundraising ideas, it can be a start of fresh fundraising initiatives. As you discuss creative ideas, you will be able to decide which ones are considered effective. 

2. Sense of Responsibility

Team members should also be responsible enough to take ownership of their work. When team members involve themselves in setting goals for your organisation by being more engaged, they too can have a significant impact on your organisation. As a result, your organisation will be able to improve job loyalty, job satisfaction, competency and creativity. 

It is inevitable to set high expectations and when things do not go as planned, many would usually pin the blame on directors. Taking ownership enables your organisation to correct mistakes and accomplish objectives. 

3. Willingness to Learn New Things

Despite the years of experience in fundraising, it is still essential to stay curious if you want to advance your career. Team members who love to learn by seeking opportunities for personal development and education, asking for performance feedback, working on a difficult task and reaching out to other fundraising professionals can win the nod of development directors. Team members should acquire new skills to keep up with change. 

There are other personality traits that development directors expect in a team member, but these three are most essential. If you do not possess these traits yet, consider this as an opportunity to develop and grow.