Australian Fundraising Ideas Blog

Learn the secrets to holding a fun and profitable fundraiser from Mr Fundraising himself, Billy G - and others who have made fundraising work for their school or organisation!

The Benefits Of School Fundraising To Students And Parents

The Benefits Of School Fundraising To Students And Parents

Our parents are the ones teaching us to share and be kind to others. As we step out of our loving and caring abode, our teachers take over in instilling good values. Schools design reward systems to recognise great deeds from students. These rewards become motivations to display exemplary behavior. 

However, it isn't everyday that students are taught about the importance of helping others. Sure, there are instances when students are asked to help someone struggling at tough subjects, but the sense of fulfilment ends when goals are finally accomplished. The value of sharing requires long-term effort. If there is a community that fosters generosity, students will adopt these values as they grow. 

For schools that have not yet introduced fundraising to students, here is how the students can benefit from it:

Exploring The Students' Creative Side

Brainstorming is an important stage of fundraising. The campaigns and events will not exist without the students' creative ideas. Every month or every quarter, schools arrange meetings with students and parents. The purpose of the meeting is to know how fundraising can be enjoyable and interesting to parents and children alike. Being imaginative is essential to the success of fundraising. Not only does it encourage creativity, but it also makes use of students' imagination. 

Instilling The Importance Of Sharing 

Giving students an opportunity to share with others is indeed rewarding. Schools often start at an early age so later on, giving or sharing will become a natural thing for children. Sharing is habit-forming especially when children see that people are happy to receive gifts or donation from them. 

Knowing The Essence Of Teamwork

Students join clubs or maintain excellent grades for good reasons. One of which is to accomplish a certain goal. Working with others is an entirely different thing. When you are trying to maintain your good grades, you will only have to think about yourself. If you fail, you will be the only person held accountable for the failure. However, when you work with others, it will be team effort. There will be no finger pointing as everyone contributes to the success or failure of an organisation. This is when kids are taught to become a team player. To think about compromising and acting appropriately to address challenges and achieve group goals. 

The Benefits To Parents

When parents are participating in school fundraising, they too will play a more active role in their children's lives. Aside from the great opportunity to spend some quality time with their children, they will also be more involved in school activities. Even parents will acquire a sense of satisfaction when they have contributed to the success of the school fundraising event. 

Tips For Arranging A School Fundraiser

Tips For Arranging A School Fundraiser

It is common for schools to hold fundraisers because there are lots of potential donors and supporters who can actively participate in the event. Fundraising requires effort and commitment to reap long-term success. Aside from reaching out to parents, identifying the talents and skills that can benefit your organisation will increase the likelihood of success. 

Why do fundraising leaders arrange a school fundraiser? School trips, clubs and teams have activities that require students to shell out cash. The cash will be used for repairs, uniforms and many others. When the financial support is not enough, one way to achieve these goals is by raising funds. While it is easy to encourage students to participate, the real challenge will be in getting the right people to support your cause. 

When you brainstorm ideas, students, school staff, teachers and parents should use their creativity to make fundraising more interesting.

Keeping the fun in fundraising

There is a higher rate of participation when you keep your fundraising event fun for everyone. Although it is undeniable that fundraisers require commitment to work towards a common goal, making it a social event will lighten the workload. Smaller goals and milestones when recognised can have a positive impact on your participants. Rewarding your team will also keep them motivated and raise their morale. 

School Fundraising Ideas

1. School Colour Fun Event

School Colour Fun Event can complement an existing school event. It uses Holi Colour Powder pre-packed in spray bottles. If you are organising a fun walk-a-thon, you can also include fun run so participants who would like to kick their physical activity up a notch will have a different option. This fundraiser is easy to set up and can generate up to 70% clear profit. 

2. Chocolate Fundraiser

A chocolate fundraising program is appealing to children and adults alike. When arranging a chocolate fundraiser, make sure that you offer a range of flavours. You can earn as much as 50% profit from chocolate fundraiser. 

3. Cookie and Biscuit Dough Fundraiser

You can bake delicious and mouth-watering cookies from the tub of cookie dough. It is one of the most popular fundraisers in Australia. It is ideal for schools because the fundraiser does not require a lot of hardwork to set up. 

4. School Spell-a-thon Fundraiser

If you want a fundraiser with educational outcome, school spell-a-thon is a great idea to consider. You can generate as much as 70% profit from this fundraising idea. Most suppliers will set up the fundraiser for you. All you have to do is to set your spell-a-thon date. A word list will also be provided to each year level. You will also have the option to use your own word lists.

4 Ways To Make A More Interesting School Fundraising Event

4 Ways To Make A More Interesting School Fundraising Event

School fundraising has been immensely popular because of the potential number of supporters you can get from the community. However, your school is not the only one holding a fundraiser. The only way your school can stand out is when you formulate creative and unique ways to attract volunteers or donors. 

Find sponsors

Selling tickets is a common fundraising event for most schools. Although this has been effective, parents and students get bored easily with the same fundraising routine. It is essential to up your game to prevent boredom. Some of your volunteers may decide to quit because they are doing the same thing over and over again. Aside from selling tickets, you should also be focused on finding event sponsors. As the event gets busier, you will need extra hands to help you.

Encourage students to participate

Although students are more likely to participate in school fundraising because teachers require them to do so, voluntary participation makes a difference. How do you get students to participate in your fundraising event? Cookie dough fundraisers, fun run and other interesting fundraisers allow students to showcase their creativity and special skills. They will also feel accomplished as they are participating in an event for a good cause.

Invite parents

Most of the time, parents are excluded from the event because of their busy schedule. However, there is no harm in trying. There are parents who are willing to spend time making the event successful. Every contribution makes a difficult task easier. Invite parents to attend meetings and you will be surprised that most of them have the willingness to volunteer. 

Offer incentives 

Giving money is the first thing that comes to mind when talking about incentives. However, this is not the only way you can motivate everyone. Incentives can come in many different forms, but one thing is for sure, acknowledging your volunteers' efforts can definitely inspire them to participate and do more. Anyone who feels they are not appreciated will surely think that their support is no longer needed.  

How To Increase Student Participation In Fundraising?

How To Increase Student Participation In Fundraising?

When organising school fundraising, students are going to play an important role in the success of the organisation. Inspite of not being as powerful as adults, students still have the power to connect with the target audience because they are also influential. Students have major social network presence, which can help your organisation disseminate the campaign across the campus. It is important to keep students motivated by engaging them in things that will help them acquire skills and learn naturally. 

You can engage students by doing the following:

1. Make learning more meaningful

Students are less likely to support your organisation unless they find it meaningful. If it is not worth their time, it will be difficult for you to reach out to them. You need to know what students care about. This way, you will have an idea how you can best engage them. You will also have to find out if they have joined any fundraising initiatives in the past. If there are students who have already joined sports programs, you can also incorporate some athletic elements to make the event more interesting for them. 

2. Establish collaborative leader-student relationships

Encouraging collaboration is also one way to keep students motivated. In order to achieve a common goal, students must also gain a deeper understanding why these goals must be met. You have to dedicate time so students can learn how to behave and communicate together. Collaboration is encouraged this way. 

3. Build positive relationships

Teachers have the biggest influence on student achievement in the classroom. If you want to foster a sense of purpose, belonging and connection, you can assign a teacher to spearhead the campaign. While it is a good idea to allow independence so students can learn on their own, they also need guidance to keep the team moving. Their progress must also be monitored and if there are challenges along the way, the leaders must also address these. 

4. Promote natural learning

Student engagement continues if there is still an urge to understand and learn. Keep them focused on the goal and purpose of the organisation. It will also be a good idea if you try to connect them to people they are impacting. It will help them realise that they are indeed helping a community. Connecting them with people that benefit from their effort will inspire motivation and let them know that their efforts are not wasted. 

Lessons Students Learn From A School Funraiser

Lessons Students Learn From A School Funraiser

School fundraising has one goal to achieve, which is easy to accomplish especially if everyone is willing to participate. Students who decide to volunteer are not only helping the school reach a specific goal. They are also taught some important lessons, which are not only limited to raising money for a good cause. Here are five valuable lessons students can gain from a school fundraiser. 

Set goals and accomplish them

Students can learn the concept of setting a goal through fundraising because an organisation can provide a systematic way to working toward the goal. When it comes to school fundraising, the goal directly impacts the school and this is a great chance for parents to explain to children how to go about reaching their goals. 

Know the value of self-sacrifice

Aside from goal setting, students are also taught about the importance of commitment to ensure success from a fundraiser. Commitment involves self-sacrifice because you are no longer focused on your own needs but the needs of others as well. Children who are taught about the importance of self-sacrifice at an early age will know the impact of dedicating their time and effort for their school. They will also realise the good feeling that helping others provides. 

Ask money for a good cause

Asking people for money can be difficult and intimidating especially to children. When children are under the guidance of teachers, parents and other concerned members, they will be able to share the need of their school with others. When they know the why they are asking money, they will soon become comfortable in asking and it will not be for themselves but for a cause they also believe in. Although they may get rejections from time to time, hearing "no" will not be a reason for them to give up. 

Present to adults with joy and pride

The process of asking for money should involve teaching children how to present themselves properly. They will also realise that their gestures can also trigger rejection. If these are done habitually, children will adopt this kind of behavior, which can also create a great impact on the success of your organisation. 

Pursue passion

Children who are gradually gaining experience will soon have the ability to create their own pitch. They will also know the formula to winning a donor. When composing fundraising letters, they will also know the right choice of words to use. Parents can also take advantage of the opportunity to teach children how to develop the profession they choose. 

Three Valuable Lessons That Kids Learn From Fundraising

School fundraising does not only benefit teachers and parents but kids as well. Kids who start to involve themselves in various fundraising activities become more aware of the values that the activities provide. As they work as a team, they will come to realise that it really feels good to do good for others.  Value formation is not only limited within the portals of your home, as these values can also be harnessed by helping kids become more involved in school fundraising. While it instils a lot of good values, there are three lessons that kids learn from joining a fundraising campaign.

Patience is key to accomplishing your goals

Success does not happen overnight because it is a step by step process. The same is true with fundraising. Before you raise enough money for your organisation and its beneficiary, you need to reach out to your donors and cultivate them so you can establish good donor relation. It does not happen instantly and it is inevitable to get rejected at some point. However, if you are eager to accomplish your goals, it will not matter how long it takes for you to master the art of donor relation. Kids who participate in fundraising campaigns learn the virtue of patience especially when adults lead by example.

You gain from sharing

What is going on inside a donor’s head when they are giving? Why do donors give when they know they are not going to receive something in return? Philanthropy is indeed profound and only those who have genuine interest in giving will be able to understand the fact that giving is also gaining. Observe kids who are sharing their time, efforts or money with the organisation and they will surely tell you that they have a rewarding experience. Without a doubt, giving something wholeheartedly is a great experience as you gain happiness because of contributing to the success of the organisation in helping others.

Fundraising is not just about the money

It is true that there is fun in fundraising and it is not just about raising money. Once kids grow up and they plan to pursue a career, they will realise that having a fulfilling career is not just about money but helping other individuals have engaged their service. They raise funds to help another person accomplish a goal and this valuable lesson teaches them to be selfless. While it is a good thing to be competitive, the non-monetary reward they earn from fundraising is also worth-knowing.

What Do Successful Fundraisers Have In Common?

success 479568 1280Ever wondered why some fundraising campaigns are successful and others are still struggling? Is there really a special formula that creates a perfect fundraising blend? Competing for supporter’s attention is most likely a challenging job for every fundraiser. You need to be good at the creative department and should always think outside of the box. Of course, you can’t always come up with a brilliant idea on the spur of the moment. There are times when your ideas just don’t seem to work.

All successful fundraising campaigns have 4 things in common:

1. Powerful Images

2. Dynamic Subject Lines

3. Compelling Story

4. Clear Call To Action

How to get the right mix?

• Focus on your audience.

It will be difficult for you to create a compelling story if you don’t know the type of donors or audience you are going to target. Make sure the story is not vague if you want to develop a compelling content that summarizes your campaign’s true objective.

•Create a theme and develop a campaign.

Avoid fancy campaign themes. Develop a campaign theme that allows you to convey your main idea. The theme can either be carried out through your subject lines, donation forms or email content. It can also be your tag line. Make your tagline short but interesting.

•Invite a spokesperson.

A good story will remain untold without a good spokesperson to tell your story. You can either appoint your program director or someone who has made a powerful contribution to your organization. The type of spokesperson you are going to appoint will also be dependent on your theme. You can also brainstorm with your team for you to find out which is more suitable to tell your organization’s story. The kind of story you create should allow people to react and make a connection. More often than not, people are more inspired to give based on how they feel.

•Concentrate on one clear call to action.

In every fundraising campaign, calling for the audience to make a donation is considered a clear call to action. You just need to highlight the importance of making a donation with the use of narrative, video or images.

•Add some incentives.

Aside from regular messaging, you can also add some incentives to make your campaign more interesting. Some of the effective incentives you can use are gift premiums, matching gift challenge, gift memberships and others.

•Include giving levels.

A donation form should feature donation levels with corresponding amounts. You can also use online software and add brief descriptions of the donation form. The description should appear when someone chooses a level.

•Make your subject line engaging.

The first thing that your target donors, volunteers and audience notice is your subject line. This is considered the gateway to getting your email opened. Your subject must coincide with your campaign’s theme. The subject lines must also be optimized for mobile devices. Make sure you limit your subject lines to 34 characters or less because most smart phones only have the capability to display five or six words. Your subject line should have a strong appeal to your audience so it will be remembered.

Three Essential Skills Kids Develop From Fundraising

boys 286245 1280When organizing a school fundraising event, people often put more focus on its benefits to the school being supported but there is one component of fundraising that has not been looked into and these are the students. While it is every fundraiser’s challenge to get all students involved in this campaign or program, there is one essential thing that fundraiser should highlight: skill development. The first thing that surely comes to mind when talking about fundraising is finding ways to raise money over a period of time. If students are going to put their heart into fundraising, they will sure develop great skills in the long run:

• Learning Skills

Fundraising, if not taken seriously can be undervalued, but if the students are passionate about reaching their fundraising goals, they are most likely to create an opportunity to learn in a fun way.

During meetings, fundraisers discuss about techniques to raise money effectively, and this is a great avenue for kids to share their own ideas without knowing that they are already reinforcing math skills into the fundraising event. With this, kids will learn to interpret sales figures. Aside from developing their math skills, fundraising can also help kids communicate effectively through spelling, writing and other tasks which are language-oriented. In fact, if fundraisers are going to pair student with teachers for writing support or thank-you notes, they will be able to hone their writing skills in no time.

• People Skills

Fundraising requires kids to interact with potential donors and fellow members. They may not be aware that they are already developing one skill they can use in the future especially when it comes to searching for a job or marketing their business. This skill is known as people skills. With their ability to interact socially, they will be able to set goals effortlessly and make decisions.

Kids also develop positivity through fundraising because joining friendly competitions help them learn that it is not always about winning but having an enjoyable experience. Once they develop a positive attitude, they will never be afraid to face the challenges that come their way.

• Customer Service Skills

Fundraising may appear to be a simple campaign for raising money, but if it is not done right, your chances at succeeding are going to be nebulous. Kids have so much to learn from fundraising and developing their customer service skills is no exception. With this skill, they will learn that making an eye contact, smiling and using direct speech can create a huge impact on their chances of making the fundraising program a great success. This skill can be used in their future endeavors such as joining academic competitions or student government. Although most parents don’t approve of kids going door to door, they can still practice their customer service skills with extended family and friends.

School fundraisers are making a conscious effort to set daily goals and it is not always about raising money. These goals may also involve developing a positive attitude, working as a team, maintaining a friendly competition and acquiring resiliency. With simple steps that fundraisers take, children can bring out their true potential.

3 Tips For Increasing Parent Involvement In School Fundraising

school 649384 1280Getting parents involved in fundraising programs is a challenge for most school fundraisers. Aside from teachers and students, the parents are also considered a crucial component of the fundraising event’s success. Schools should give parents every good reason to participate in the fundraising activity, but this is easier said than done. If you want to get more parents involved, these tips will serve as your guide:

1. Spread the word.

When parents are informed about the school’s intention of organizing a fundraising event and the impact of their contribution on the success of the event, they will sure think about joining in the event. Avoid focusing on fundraising. Instead, highlight your objective for organizing the event. Aside from keeping parents posted through bulletins and flyers, your school can also add a personal touch by sending out communication using letters or emails.

The essential information you should include in the parent letter are the selling dates, type of fundraiser, goals, mission statement, pick-up or distribution dates and contact information of point person. Make sure your letter sounds enthusiastic and engaging so parents will be more interested in knowing what the school fundraiser can offer.

2. Give parents an easy task.

Sometimes, parents are reluctant to get involved in fundraising activities because they think it will take a large chunk of their time. However, when you keep things simple, you are more likely to reduce their usual excuses of not joining. Make volunteering meeting fun for them and be creative with the posting of information. As much as possible, you should repeat the information and vary your communication. Some of the effective forms of communication include emails, posters, message boards and flyers. You can also post updates on your community website because in case they miss out on reading your emails, they still have other options to obtain information about the event.

3. Make parents part of your team.

Parents should know the reasons for organizing the event. If they don’t know your purpose, you may have a hard time motivating parents to volunteer in the event. If you are clear and everyone in your school is involved including the principal and teachers, parents will be encouraged to join the fundraising event as well. During meetings, ask them to share their ideas and creative inputs. This is a way to show them that you do appreciate their involvement.

Ways parents can help in the fundraising event:

• Help teachers and students decorate the classroom for the event.

• Tutor or mentor students.

• Monitor lunchroom or playground,

• Organize workshops for students,

• Prepare letters and campaigns.

• Become one of the judges at a science fair.

• Assist kids with special needs.

• Prepare foods for the fundraising event.

How to confirm parents’ commitment?

Ask parents how much time they want to dedicate for volunteering.
Parents don’t have unlimited time to give their full attention to the fundraising event. They also have other things to attend to. If you want their commitment, you should start by asking the amount of time they are willing to share for the event. This way, you will know the specific task you are going to assign them.

Students are more motivated to participate in the event when their parents are also involved. Start small. It can go a long way once you are consistent with your efforts.