Australian Fundraising Ideas Blog

Learn the secrets to holding a fun and profitable fundraiser from Mr Fundraising himself, Billy G - and others who have made fundraising work for their school or organisation!

4 School Fundraising Ideas That Guarantee Success in Australia

4 School Fundraising Ideas That Guarantee Success in Australia

Fundraising activities remain as the top method in generating funds for various academic projects and programs. In Australia, thousands of dollars are generated every year from different events organised by different schools in the country. This benefits countless schools and students in terms of academic programs and support that are as greatly helpful for their education.

What Makes A Successful School Fundraiser?

There are different determining factors for a successful fundraiser, depending on the type of activity and its general goals. However,there are common metrics at which fundraisers success is measured. This includes programming, participation, and profitability.

Programming for a successful school fundraiser is one that is carefully thought of and well-loved by the participants. These programs are not only feasible activities to raise money but they also provide value to the participants and one that they really enjoyed being part of.

The number of sponsors and people who participated in your event is an indication of its success or failure. If you have reached your target number of participants or more, then you were definitely successful.  

Finally, and perhaps more importantly, the amount of money you raised in the fundraiser or activity and the money you have left after deducting costs and other expenses.

Top School Fundraising Ideas In Australia

Among the many types of school fundraisers that you can organize in your schools, there are some that have been proven and tested to yield a successful outcome. These fundraiser ideas were utilised by many schools in Australia and have helped them greatly in getting the money they want to raise.

1. School Fun Run

Some may think this is already old school, but fun runs remain to be among the top fundraiser ideas that guarantee success and profitability. Its programming and preparation are very easy and people are really interested in running to help a good cause. As well, it requires no big money up front so there’s no need for a starter fund.

2. Cookie Dough Fundraiser

In Australia, cookie dough fundraising is among the top choices in fundraising campaigns with the potential to yield big profits. Billy G’s Cookie Dough, one of Australia’s favourite fundraiser is an order form drive, there’s no upfront costs making it easier for organisers to start.

3. Raffle Fundraisers

Raffles are very easy to organise and can be started with no upfront cost, as well. It works by selling raffle tickets at specific prices which will be drawn on a specified date. Winning tickets receive prizes from the organisers.

4. Colour Explosions

Colour Explosion is a fundraising activity that is very much growing in terms of popularity. This dynamic, interactive, and colourful event is very popular among schools Australia wide. Safe and colourful vibrant powder is thrown over the children while they walk or run through a course. Australian Fundraising will put big smiles on over 400,000 students this year.

7 Success Factors In Fundraising Planning

Planning a fundraising can be pretty challenging, especially for newbies. Experienced fundraising organisers understand that there are certain factors involved to ensure that any fundraising plans will push through successfully. As well, it ensures that no matter what hitches surface along the way, will be immediately addressed and resolved.

By understanding these success factors and making the efforts to achieve them, you are greatly reducing the chances of failure. In the end, this benefits not only the organisers but everyone in general including and most importantly the cause and the participants of the activity.

Success factors needed for planning a fundraising

Here are the different factors that impact your fundraising planning and which are highly valuable tools in achieving your goals.

1. Inspiring vision and a worthy cause

Fundraising should be more about the cause and vision of the campaign than about the organisers, participants or the activity. Although these things are also very important. All else will fail unless your vision for the school or community is really worthy of the time and investments of people. That being said, it is important that the community understands the vision and goals of the campaign and that they develop a special interest in the cause.

2. Organisational leadership

Unless you have someone to lead the campaign with the right skill sets in events organising, you are at risk of failing. Organisation leadership is a technical skill that is developed overtime. It is the ability to handle all phases of the event effectively and the skill to gather and instruct the right people to help you in your cause.

3. Efficient planning methodology

The method of planning is obviously crucial in the planning stage of the campaign. Understanding the concepts of planning at different levels is very important. This means that you need to determine who will be the one to sit down during certain parts of the planning and what needs to be discussed. Involving a small number of people could limit the ideas while too many people may only cause distractions.

4. Financial management skills

Planning for a fundraising involves money management. You need to have a clear understanding of the expenses, income, fund sourcing, and other financial matters related to the event. Lacking the ability to foresee these things will limit your opportunity to maximize the campaign and raise sufficient money for your cause.

5. Spirit of volunteerism

Fundraising is not a one-man show. It requires the efforts of a group of people who have the heart and skill to facilitate and run an activity. An active spirit of volunteerism in the community or inspiring volunteerism among peers is important to get the right people on the ship towards a successful campaign.

6. Impactful public relations

Fundraising is all about people. Understanding how to communicate effectively with the general public is an integral part of fundraising planning. It is very helpful in recruiting volunteers, approaching potential sponsors, and reaching participants to ensure that the campaigns get as much support as possible.

7. Supportive community

All efforts in a fundraising plan can be wasted if the community is not responsive to the call of the cause. A supportive community is very important as they constitute the biggest part of the success of a fundraising activity. Having a community that understands and supports your cause makes planning easier for a successful campaign.

By knowing, understanding, and working with these success factors, there is a very slim chance for your fundraising activity to fail. Consequently, having the right strategy to ensure these factors is very important. Your fundraising success is as good as your planning and preparations.

9 Success Factors In A Fundraising Plan

9 Success Factors In A Fundraising Plan

A fundraising plan is always a challenge. It requires patience, persistence, optimism, and arduous work. You must look for people who share your vision and contribute well.

The success of your fundraiser is in the planning. You and your team should be focused because the goal is to raise the money you need for your cause. Because of this, you need to consider the following fundraising plan success factors:

1. The purpose of the fundraising event

Take a moment to decide the purpose of your event. It is common to have several goals. Once you determine the purpose or purposes of your event, the rest of the details are easier to formulate.

2. The money

Since it is a fundraising event, you should set a certain net amount you want to raise. The net amount is the money left after the deduction of all the necessary expenses. Everything in your event should be dedicated to raising money so that by its end, you have the money you want for your cause.

3. The event’s budget

This is a vital factor in planning your fundraiser. You should also think about setting aside a budget for unforeseen costs during the event. Keep your net fundraising goal in mind as you formulate your budget.

4. The target

You must also decide who is invited to participate in your upcoming event. Is it an event for students, parents, local community?

5. The event’s set-up

This is an area that involves the venue, the food, the entertainment,and the sequence of events that will transpire during the event.

6. The marketing strategy

Like any other new event or product, your fundraiser should reach its target audience. Through clever marketing, you have the opportunity to convince people that your event and your cause are worth their money and time. In spreading the word, use social media, emails, a fundraising network and word of mouth.

7. The sales strategy

You should have a process for accepting donations. Online fundraising is critical to the success of many fundraising events for accepting donations online. Don’t forget to assign someone who will organise information, both incoming and outgoing.

8. The practice run

Make sure that everyone is there when your team gives out the assignments ahead of time. Once each person knows what to do, you should give the flow of the event. If your event is large, you should have a practice run of everything to make certain that everything happens accordingly. Don’t forget to prepare for unexpected emergencies.

9. The clean up and expression of gratitude

It is always important to say “Thank you” to those who helped put together your fundraising event. Thank you notes mean a lot to those who were involved in the event, even if the task was very small. Donors appreciate this gesture. If they are happy after your event, you could ask them for help again on your next fundraiser.

The given fundraising plan success factors have always been helpful in organising school fundraisers. Even if everything seems tedious, do your best to engage with your participants and guests.

Enjoy the event. At the same time, use your social media accounts to promote and share the fun. The true success of your fundraiser is in the cooperation of everyone involved and in the proper execution of your fundraising plan.