Australian Fundraising Ideas Blog

Learn the secrets to holding a fun and profitable fundraiser from Mr Fundraising himself, Billy G - and others who have made fundraising work for their school or organisation!

8 Key Steps to Successful Fundraising: Step 2 of 8

 

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Step 2. Set Your Goals

I. The goals and dynamics of the organization should be clear to all members. Without clear and deeper understanding of the mission and vision statement of the campaign, the efforts will be useless as no one knows the reasons for organizing a fundraising event. There are some exercises you can try to test if your group really knows the goal that the organization is trying to achieve.

1. Ask each group members to identify the difference between mission and vision statement. This needs to be clear because if they cannot tell the difference between the two, they will be confused of their purpose in joining the campaign.

2. The group should already know the organization’s mission. 

3. The group should already have an idea of the organization’s vision.

4. Ensure answers have been presented clearly.

5. Check if the mission and vision statement reflects the ones that your group is trying to advocate.


II. Once all of the group members provide their answers, try to compare if they match your organization’s mission and vision statement. With their answers, you will be able to determine if they truly know the purpose of such an organization. When checking their answers you need to find out if these following criteria are met:

1. Their answers must coincide with the message of your organization.
2. All members must be in agreement with the organization’s mission and vision.


III. If most of the answers don’t seem to reflect your organization’s goals, it is imperative that you arrange a meeting so you can discuss gray areas. This is an important step because by arranging a meeting, you will be able to update all group members with the goals of the organization. During the meeting you should discuss:


1. The reason for putting up a fundraising organization.

2. The role of the group.

3. The challenges that each group member may encounter and the steps to resolve issues.


IV. Getting all group members to agree on the same goal can be a bit of a challenge especially when they are not updated with the organization’s goals yet. However, this activity will help them become accustomed to what the organization wishes to achieve. It may take time before your group members will be in agreement with the foundation’s goal but this does not mean that you won’t share the same purpose. All it usually takes is to make them involved in every endeavor that the organization wants to make.


V. Make your own assessment for you to determine if they have clearly understood the main objective of the activity. You need to evaluate them on various areas such as their personal understanding on how the organization works. You can connect with the rest of the group members if you share the same goal and concept.

With this step, you will increase your group’s involvement and participation in any fundraising activity you plan to organize. This is due to the fact that they share the same purpose and they know the role they play to make the fundraising event a huge success.

School Fun Runs and school walk-a-thons. Why do they work?

This is the third in our series of our free school fundraising tips for running a School walk-a-thon and a School Fun Run. We hope they are all useful to you.

A school walk-a-thon or a school fun run is a great fundraising event for several reasons. Firstly, they are a good way to promote health and fitness and provide a great benefit to your school or club. It’s a good profit fundraising idea.

School Fun Run Fun Runs and Walk-a-thons are great school fundraisers

While there are many fundraising activities to choose from, school walk-a-thons and school fun runs are among the best and most fun. They're not as hard to organise as you might think. They are highly-profitable and easy to organise. Years ago, participants would pay on a per km basis when joining walk-a-thon and fun run activities. But these days, things have changed when it comes to how the money in a walk-a-thon or fun run activity is raised.

A school walk-a-thon or school fun run is a great fundraising event for several reasons. Firstly, they are a good way to promote health and fitness. There’s often also a bit of friendly competition among the participants. Organising a walk-a-thon or fun run is also a rewarding experience for everyone. Remember they also are very profitable for your school or sports club.

How are the funds raised in a walk-a-thon or fun run? The participants raise funds by collecting money upfront as a sponsorship donation. Remember school walk-a-thon or school fun run fundraising events were done differently years ago. People would pay $/c per lap or kilometre so that the finalization for the event usually extended to 8 or 10 weeks! Exhausting for everyone concerned! By the students collecting their sponsorships up front, all monies are collected by the organiser prior to the event date. Today most fun runs are the school cross country or a walk-a-thon and are done around the school oval. There are also other activities that are part of the walk-a-thon or fun run event to make the event enjoyable and memorable for all, and also to help participants become motivated throughout the event.

Walk-a-thons and fun runs are effective fundraisers because they are very profitable for both schools and clubs. In fact, when you look at the programs of Australian School and Club Fundraising Specialists (AFR), you can get a 70% profit from a walk-a-thon or fun run. So that means if you want to raise a certain amount of money perhaps to refit a new library, build a new playground, or expand a school building, you may want to take a look at how to plan a walk-a-thon or fun run for your school. Apart from the fact that they are highly profitable, they are also a good way to encourage parents, students and teachers to be physically active.

Walk-a-thons vs. Fun Runs

If you’re wondering how a school walk-a-thon is different to a school fun run, well they're very similar. The main difference is as their names suggest. A walk-a-thon involves walking around the school oval or some other course. Fun runs on the other hand involve running e.g. the school cross country. Both are excellent fundraisers. If you'd like to know which one is better for your school or club, it will depend on how the event is planned and the ideas and thoughts of the planners. From an organization's point of view, it would be a lot easier to organise a fundraising event in line with the schools cross country than another completely separate event.

How School Walk-a-thons and School Fun Runs Work

Basically, a walk-a-thon or fun run work the same way at raising money. Both walk-a-thons and fun runs involve sponsorship. Each participant or supporter will give a certain monetary donation to support the student. It will be a lump sum donation for the participant to complete the entire course. Of course location will dictate timing. It’s very important to select a date when the weather is usually good.

Walk-a-thons and fun runs are great fundraisers and often very effective in getting many students to participate as they are perfect for all ages. It’s an interesting activity where students, teachers, club members, and parents can bond through a common goal. Many schools in Australia have started their own walk-a-thon and fun run fundraising events and it's an interesting event that you can organise for your school. Don't forget sports clubs (kick-a-thon) and child care centres (obstacle-a-thon) can organise the same events - it's a chance for everyone to help their club and get a little more fit at the same time.

Organising fundraising activities like walk-a-thons and fun runs may sound difficult but they're not. Once you've planned and run your first one (especially with the help of Australian School & Club Fundraising), like other schools, you'll run them year after year with AFR.

They also offer various other fundraising programs. They have been running a family owned and operated business since 1995. They are one of the most experienced fundraising businesses in Australia. They're a recognised, nationwide family owned and operated business. Contact them on FREE CALL 1800 657 489 (from a landline) or 07 3279 0140 (from a mobile) and they will answer all of your questions and send information on their fundraising programs. Give them a try - you'll be happy you did!

Free school walk-a-thon ebook

Getting More People to Join Your Walk-a-thon Fundraising Event

This is the second of our free school fundraising tips for running a School walk-a-thon and a School Fun Run. We hope it is informative for you.

Part of your fundraising plan is to find ways to effectively promote the walk-a-thon or fun run. This blog article shows some methods that could help.

School Fun Run Be a winner with a School Fun Run or Walk-a-thon

Getting More People to Join Your school Walk-a-thon Fundraising Event

A school walk-a-thon or school fun run fundraising event is only as successful as the number of participants. More participants means more profit, but promoting the event and offering the right incentive prizes and in turn obtaining a good number of participants can sometimes be quite a challenge for organisers. So how can you get more people to join your fundraising event?

Promoting Your School Walk-a-thon and School Fun Run

Part of your fundraising plan is to find ways to effectively promote the school walk-a-thon or school fun run. You can do so by creating posters and giving out flyers. You can also speak during the school’s assembly to encourage students and teachers to join. Then, they’ll relay your message to others who are willing to help and join the event too.

Since the best way to promote any type of activity, business, or service is to create an online presence, you can start posting ads on your school's web site. You can create a fan page or profile using social media such as Facebook, Twitter and Instagram to promote your school walk-a-thon or school fun run. Don’t forget to include all the important details such as the date, time, and your goals - the amount you'd like to raise and what it will be spent on.

You may also want to send out newsletters to parents and inform them of the upcoming event. Also highlight your goals and the benefit of the walk-a-thon to the school such as where the money raised will be spent. Also invite friends, colleagues, teachers, and family members through e-mail. Encourage them to support the school’s cause and ask them to spread your message to their friends and family.

Present Your Goals

Another important thing when promoting your fundraising event is to give the participants a reason to support the fundraising event. Talk about what your goals are and what you intend to do with the money raised. For instance, the money will be raised to purchase new sporting equipment, refit a new library, purchase a new playground, expand a classroom, or to buy new air-conditioner's for the children. In this way, people will clearly see what your intentions are and why it is important for them to support this event and other fundraising events to come.

Prizes

When promoting the fundraising event, make sure to offer great incentives and prizes. A school walk-a-thon or school fun run can be a rewarding experience and giving the participants great incentives or prizes will encourage them to join the event in the first place and maximize the sponsorships they get. Who knows, they might support every single fundraising activity you have over the next few years?

Offer individual prizes to everyone who obtain sponsorships for your event and also a major prize to your highest fundraiser. The more incentives and prizes you present, the more people will join in supporting your fundraising event.

The best place to hold the prize-giving ceremony is during the school’s assembly. It should be done a few days after the successful walk-a-thon or fun run activity. The kids will really be excited and enthusiastic.

Now here’s another tip. You can ask local businesses to donate a prize as the major prizes. The prize can be for the highest fundraiser or the highest fundraising class. You can include their business name and the prize they've donated in the school newsletter as a "Thank You". It will be good publicity for them and because they are donating the prize, it won’t cost your school anything. How cool is that?

Collecting and organising effective individual rewards can be a major task though. If you’re stuck with available time to organise the individual prizes or you think you have too many tasks to complete and too little help, you can find help from a reliable fundraising business. Australian School and Club Fundraising Specialists offer a wide selection of prizes for individuals and also support materials.

They also offer various other fundraising programs. They have been running a family owned and operated business since 1995. They are one of the most experienced fundraising businesses in Australia. They're a recognised, nationwide family owned and operated business. Contact them on FREE CALL 1800 657 489 (from a landline) or 07 3279 0140 (from a mobile) and they will answer all of your questions and send information on their fundraising programs. Give them a try - you'll be happy you did!

Free school walk-a-thon ebook

How to Develop a School Walk-a-thon and School Fun Run Master Plan

 

This is the first of our free school fundraising tips for running a School Walk-a-thon and a School Fun Run. We hope it is informative for you.

How to Develop a School Walk-a-thon and School Fun Run Master Plan

A School Walk-a-thon and a School Fun Run are two of the most profitable fundraising ideas available for schools. It is also a healthy fundraiser.

Organising and running a school fun run or school walk-a-thon is not as difficult as you might think. Developing a master plan is the key to a successful fundraising event. You may have organised a not-so-successful walk-a-thon or fun run fundraising event before and you've asked yourself, “Where did it go wrong?” Or you may never have organised a school walk-a-thon or school fun run and you’re wondering where to start. Alternatively, you may have organised a successful walk-a-thon or fun run previously and you want to make it even better. Simply, in order for a school walk-a-thon or school fun run to be successful, you need to plan ahead of time.

There are many profitable fundraisers that you can choose from. A walk-a-thon and fun run work well; they’re highly-profitable and easy to organise. They're one of the most effective and interesting fundraising events for your school, and work well for all school aged students. Make sure you put a school walk-a-thon or school fun run on your fundraising ideas list!

To prepare for the much-awaited fundraising event, think about what kind of event you’d like to run. You should also consider the best possible date for the event and the amount of money that you’d like to raise. You should also plan what to do with the funds that are going to be raised. Will it be used for new sports equipment and for the sport travel budget? Will it be used in outfitting a new library? Or is the money going to be used to buy new air conditioners for the students?

Now just like any fundraising event or fundraiser, a school walk-a-thon or school fun run can't be planned in one day. To make it easier to plan have an estimate of the amount of money that you would like to get from the event. From this, you can start working towards your goals.

To help you get started, you need to have volunteers. You will need the help of colleagues or the P&C/P&F committee in planning to ensure your event is a success. Remember that one person shouldn’t be doing all the work; it’s not a one-person show. You need to assign people different tasks. Everybody on the committee should agree on the master plan before it’s implemented. This will also ensure that there won’t be major issues on the day of the event itself.

Choosing the Date

Part of the plan is choosing the best possible date that the school walk-a-thon or school fun run should be held. They should be organised for the time that's best suited for your climate; so naturally your location will dictate the timing. Also make sure that the fundraising event won’t clash with other school activities six weeks before the event. In order to maximize your profit, you need the full commitment of participants, organisers and teachers for this fundraiser.

Recruiting Volunteers and Delegating Tasks

This type of event can’t be organised by a single person. You need to create a committee to assist you in handling the planning and implementing. To do this, you need to find volunteers who are committed to make the fundraising event and fundraiser successful. You can ask parents and teachers to volunteer. To recruit volunteers, promote the event and discuss the benefits of organising a walk-a-thon and fun run for the school and where the money that’s going to be raised should be used. Also discuss the benefits of the walk-a-thon or fun run; it doesn’t only promote fitness but is also a great way to build school spirit. Advising possible volunteers that you only need them for this event will also ensure more support as volunteers understand that they're only commitment is to the walk-a-thon or fun run and not a full time commitment throughout the remainder of the year.

Paperwork and Prizes

Organising prize incentives for the winners may be time consuming as well. If you and your team don’t have the precious time required to do this job well, you can choose to use a service provider to help organise paperwork and prize incentives for the event.

Australian School and Club Fundraising Specialists (AFR) are one of Australia’s most experienced fundraising businesses. They offer various programs for all types of groups to raise funds. They’ve been in the business of helping schools and groups fundraise since 1995 and their My School Walk or Run For Fun school walk-a-thon or school fun run fundraiser has been assisting schools raise much needed funds since 1999. Let AFR organise the perfect walk-a-thon or  fun run for your school with an extremely high percentage of profit guaranteed. They're a recognised, nationwide family owned and operated business. Contact them on FREE CALL 1800 657 489 (from a landline) or 07 3279 0140 (from a mobile) and they will answer all of your questions and send information on their fundraising programs. If you've planned a date, you can start the process by booking online by clicking here.

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New vinyl banners to promote My School Walk or Run for Fun fundraiser

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Make sure your fundraiser is unforgettable! Display the new vinyl banners on your front fence/gate to ensure high exposure for the duration of your fundraiser. Boosting exposure also boosts support and funds.

“I just received the boxes of goodies for the My School Walk or Run for Fun Program including the vinyl banner, juice sticks, sponsorship brochures and participation certificates. The new vinyl banner is a great idea. It certainly will generate interest and keep the students and their families aware of the fundraising event.”
Damian Anderson, HPE Teacher

Click here to find out more about the My School Walk and Run for Fun program for 2013.

(Vinyl banners are also available for the Billy G's Gourmet Cookie and Biscuit Dough Fundraiser)

Register for the My School Walk or Run for Fun program and claim your free sports pack

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Introducing a well constructed and easily setup a-thon fundraising program based around athletic events at your school such as your cross country, fun run and walk-a-thon. You set the event date and we supply all the materials and incentive prizes to make it a great success.

Up to 30% value in prizes & support

Your students are encouraged to participate in the fundraiser and in turn maximise their sponsorship through the largest and finest selection of prizes.

For the first 200 schools that register by 31 March and run anytime in 2013, your school will receive a FREE Hart Sports Pack valued at $100.

It's not too late! Contact our office or click here to book online.