How To Make Fundraising Less Boring And More Inspiring

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Some fundraisers can come up with the most brilliant fundraising ideas but often fall short on the creative department. There might be some ideas that are quite inspiring for your donors but when it comes to execution, it is an entirely different story. It is every fundraiser's goal to create an inspiring campaign that makes potential donors deviate from the usual impression. Some donors hesitate in giving their share because they perceive your fundraising campaign as just another scheming tactic in the guise of a fundraising program. If you can break this cliche and create something that is more inspiring than boring, you can sure get an impressive number of donors to sign up for your campaign. 

How to inspire donors to participate in your fundraising campaign?

1. Motivate supporters and learn to inspire others.

Potential donors are inspired to take part in your fundraising program when they can relate to it. If you are starting a fundraising program, make sure that it touches the lives of your potential donors. However, you should not fabricate sob stories just to make your fundraising story inspiring. Make sure everything is based on real-life stories. Find out how you can reach out to your potential donors such as asking feedback from the previous supporters or adding some touching imagery that speaks volumes.

2. Lead and others will follow.

If you are advocating something for a good cause, the biggest challenge you will face is getting potential donors and supporters to believe in your program's mission and vision. It is not going to be easy if you don't walk the talk. When you lead, most of your supporters will not hesitate to follow. It gives them a positive notion that are sincere with your efforts.

3. Be passionate.

For new fundraisers, it is easy to forget about the entire purpose of fundraising event when you have not succeeded the first time. However, when you don't give up even when you have received a series of rejections, your passion can inspire others to do the same. It does take time but when you don't consider giving up as an option, you will sure reap the fruits of your hard work in the end.

4. Don't forget success stories.

For new fundraisers, getting some donors to support the cause is not an easy task. People are skeptic about the success of your campaign and potential donors are in doubt if the money they donated is in good hands. They need proof that your fundraising campaign has yielded positive results and this is where success stories come in. Show them that such campaigns have come a long way. It will sure ignite a spark of hope.

5. Be active in the online community.

Fundraisers who already consider fundraising a walk in the park have some brilliant ideas to share. Don't be afraid to ask them if you need to. You will never know how far these ideas can go when you fuse them into one.

Don't forget to thank your donors for participating and give them updates of the event so they know that the money they have donated was used for a good cause.


Melissa Anderson

Written by : Melissa Anderson

Melissa first started fundraising when her daughters' pre-school needed some sun shades. Since then, she's gone on to become somewhat of  fundraising ideas expert, as well as a super-Mum. Melissa loves sharing ideas about how to raise funds, and welcomes your questions on this blog.

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