Australian Fundraising Ideas Blog

Learn the secrets to holding a fun and profitable fundraiser from Mr Fundraising himself, Billy G - and others who have made fundraising work for their school or organisation!

Common Mistakes Volunteer Programs Make And How To Avoid Them

Common Mistakes Volunteer Programs Make And How To Avoid Them

The effectiveness of volunteer programs depends on management. Fundraising may be a rewarding experience, but you will only develop a deeper relationship with volunteers if they are nurtured and cultivated. Here are three common mistakes made when managing volunteers and their solutions. 

1.Inconsistent communication

Communication is an important aspect of managing volunteers. Regular communication helps you identify the challenges in your organisation and how they can be resolved. Poor communication will fail to receive your instructions and will know nothing about volunteer opportunities. It will also be difficult to understand the expectations and responsibilities. 

If regular communication is one of the problems that your organisation is facing, you can utilise management software so you can automate and track communications. It is essential to appoint communications team to delegate communications-related tasks. You can also make communications more regular if you pay attention to the communication preferences of your volunteers. 

2. Not inspiring volunteers to succeed

While people who volunteer want to make a difference, they are not confident in their abilities because they do not feel appreciated. Even if most of these volunteers have the passion to create a fulfilling experience, it will be difficult for them to perform well if something is holding them back. 

There are many ways to empower volunteers such as focusing on your mission. When your volunteers know that your organisation is meaningful and impactful, they will perform community service and feel a sense of satisfaction. Aside from focusing on your mission, you will also need to develop onboarding strategy so they do not take the role unprepared. Also, you will need to set clear expectations for each task to ensure that your volunteers will succeed in their roles. 

3. Not identifying your volunteers' strengths

There is also one game-changing element that you need to keep in mind when managing volunteer program and one of which is to discover the strength of your volunteers. It is important to assign them roles which can help them thrive. Without knowing the volunteer strengths, you will never know the role aligned with their beliefs. 

In order to identify their strengths, searching for skills you need should be a priority. You will also need to create comprehensive volunteer profiles using volunteer database or CRM. This way, you will be able to know some volunteer information that will give you an idea how you can make the most out of your volunteers. When volunteers are aware of their strengths, they will be able to enjoy what they are doing and perform well. It will not be difficult for you to engage them as well. 

4 Habits of Highly Effective Fundraising Organisations

4 Habits of Highly Effective Fundraising Organisations

When it comes to succeeding in your fundraising campaign, commitment, hardwork and leadership play an important role. You may have talented and skillful members, but without leadership, it will be difficult for everyone to work towards the same goal. Highly effective leaders are not just sitting and waiting for results to happen. They are making an extra effort to make a difference. Here are the common habits shared by these organisations:

1. They practice leadership

Leading by example is one of the best ways to instill good values in staff or members. If leaders are only known for giving directions without putting words into actions, members will get easily stressed because they are the only ones who are making an effort to make the plan work. Without initiative from leaders, it is easy to pin the blame on staff when things go wrong. Practicing leadership makes members realise they are not alone in their quest for supporting a good cause. 

2. They model wisdom and patience

Not everyone can share the most insightful ideas during meetings, but this does not mean that the fundraising plan is not going anywhere. These people do not lack idea, they just lack confidence to make a contribution to the organisation. When leaders model wisdom, members will also be inspired to do the same. Even when your members have shortcomings, leaders must have patience to deal with mistakes because it is only through mistakes that members can become better. 

3. They welcome growth and learning

A true leader attentively listens and soaks up in a wealth of information. They also ask powerful questions to shed light on the issues that hamper their ability to move ahead. When leaders dedicate time to grow and learn, members can also gain more insights, which they can use to accomplish fundraising goals. A leader who is not afraid of learning can also inspire and guide members to become a great example to the community.

4. They are both optimistic and realistic

While setting goals inspire members to work harder, realistic expectations must also be set to ensure that these goals are aligned with the organisation's objectives. Mapping out a strategy and preparing for challenges will help you fulfil your organisations short-term and long-term needs. 

Volunteers Are An Extension Of Your Staff

Volunteers Are An Extension Of Your Staff

Volunteers may not always be in the limelight, but they are considered to be a vital part of your organisation. Aside from producing change, they are also doing the most challenging work. Organisations that have realised the benefits of recruiting a solid group of volunteers will make an effort to provide training so they become an asset. There are some simple ways to manage volunteers:

Create A Training Program

A training program is essential for organisations who rely heavily on volunteerism. This is even a need if you have a large group of volunteers. A training program requires a lot of time and energy because you need to coach volunteers and assign a specific task so you will know what they are good at. They may not get it right the first time around, but there will always be plenty of rooms for improvement. The most important thing is that they are learning from these mistakes. 

Manage Burnout 

There are times when stress cannot be avoided especially when there are tasks you need to fulfil. If you only have limited budget and volunteers, you will need to maximise your effort so you can accomplish your goals. However, working hard can also be tiring. 

When stress starts to kick in, leaders need to find ways to manage and prevent burnout. When it comes to scheduling teams for a meeting, setting realistic goals must be observed. This is because not everyone can commit to a full-time work as a volunteer. When they are not given appropriate breaks, it is easy for volunteers to become stressed. Check their availability to find out how you can work together. 

Screen Volunteers

Although it is good to have volunteers to help you lighten your load, it does not mean that you have to be obligated to accept them without knowing what they can do. It is important to accept volunteers who fit your culture and demonstrate the willingness to help. Some are eager to volunteer for no reason. Make sure you choose people who can handle a delicate and challenging situation. They should also be aware of the cause they want to support. Once you have accepted volunteers, bridge the gap by communicating with them regularly. It will also help if you touch base with them so you will know the progress of their work. If they need help with their task, get someone who can provide them help. 

5 Things You Need To Create A Successful Fundraising Event

5 Things You Need To Create A Successful Fundraising Event

In holding a fundraising event, it is important for the guests to have a memorable and enjoyable experience. Not everyone can organise an unforgettable event. This is why months of preparation is needed to ensure that there is enough support from donors, volunteers and staff. There are five things you need to make the fundraising event a huge success: 

1. Budget

Drafting a budget is the first step to organising a fundraising event. It gives you a clear perspective about the amount of cash needed for the entire duration of the event. It will also provide an estimate of the potential funds expected to be collected. It is also important to have a realistic attitude to avoid disappointment once the event is over. Along with drafting a budget, setting timelines will also be imperative. You may also want to consider some chances of cash sponsorship as it is considered to be an important contribution to a fundraising event. 

2. Plan

Now that you have analysed your budget, you need a plan to know how you are going to organise the event. A fundraising event is not something you just think of doing without carefully planning for it. You need to research or even curate ideas as these will serve as your guidelines. You will need to prepare your mood boards, contact lists and even deadlines to make sure that your goals are met within the agreed period. 

3. Venue

Location is also another factor to be taken into consideration when organising a fundraising event. You cannot just pick a location without doing a thorough research. The location must have a significant impact on the attendance and should create a welcoming atmosphere. It is also essential that the location is accessible to your audience. The venue must also be checked what else it can offer when it comes to special promotions and discounts. Even when selecting a venue, the budget must be reviewed. 

4. Sponsorship

You may not have enough cash to organising a fundraising event on your own. With that said you need some helpful contribution from your sponsors. Keep in mind that you will be spending money on printing, beverage sponsors and audio-visual. Choosing event partners must be done in a strategic manner. 

5. Resources

Part of organising a fundraising event is making sure that you are spending your money wisely. This is where assessing your available resources comes into play. Before you make any final decisions, research and budget so you will know how much you are going to spend. You may also outsource experts if you want to be cost-efficient and effective.

The Responsibilities Of Board Members In Meeting Fundraising Objectives

The Responsibilities Of Board Members In Meeting Fundraising Objectives

Many perceive fundraising as merely asking money from donors while board members sit back and wait for the result. Each and every member of the organisation has to exert effort to meet objectives and achieve goals. If you are a board member, here are fundraising responsibilities that you need to fulfil. 

Donate Regularly

The organisation needs regular financial support to function. As a board member, making regular donations is expected. This gives other members an idea that you are leading by example. If your organisation is selling chocolate bars, scratch cards and other fundraisers, you need to make yourself available to purchase these products. When other people see that board members provide financial support to their own organisation, it will not be difficult for them to do the same. 

Understand How The Fundraising Program Works

Many organisations consider generating contributions a daunting task. The culprit? Board members do not fully understand how the program and its strategies work. As a result, board members are not sure how and when to start. Fundraising programs must be explained so everyone in the organisation is aware of the goal of raising money. Breaking down a profile which includes the amount required for the program can provide a better idea of the direction the organisation is taking. 

Communicate With Donors About The Organisation

Communication is important in every organisation. Discussing the fundraising program and the challenges it entails will help members to understand how they should advocate for it. Even when it is not yet fundraising season, members will be ready to encourage a donation because challenges, updates and some interesting stories are properly discussed. 

Know Prospective Donors

Members will not always get a "yes" when asking for donation, but this does not mean that members should stop trying. Once they are trained to talk about the organisation, identifying prospective donors will not be a challenging task. Social gatherings and parties are some of the best avenues for meeting donors and discussing the possibilities. 

Thank Donors

Although thanking donors is the easiest task, it is often forgotten. This is why some donors are no longer inspired to make another donation. Thanking donors can come in many forms such as sending thank you notes, thanking them personally and many others. Board members should make it a point to encourage others to brainstorm for fun ways to thank donors. 

Fundraising events and activities do not have to be stressful. It is important that board members are taking an active role to ensure success. Being supportive to your organisation will definitely have a positive effect. 

The Challenges You May Face With Fundraising

The Challenges You May Face With Fundraising

Many organisations are eager to start a fundraising campaign, but because of economic uncertainty, the dream never becomes a reality. It is not easy to reach out to a community. You will face all sorts of challenges because not everyone is willing to participate.  If you are one of those who is struggling with succeeding with your fundraising plan, may as well start with identifying the road blocks to your success:

1. Members are not committed. 

Once a campaign or event does not succeed, people will pin the blame on the fundraiser especially if it has to do with financial shortfalls. For first-time fundraisers, success is not guaranteed. Some things may not work as planned. Since you are investing time and money, making a major mistake can be an end for your organisation. Hiring a professional consultant from outside your organisation will help you to focus on your members' lack of commitment. Consultants will also give you an insight on what you should do next. 

2. Depending too much on funds. 

Depending on one source of funding is a monumental problem for most organisation. When your organisation has not yet established a fundraising function, it is expected to be in crisis once the funding is gone. A comprehensive fundraising program is important because it provides you a bigger picture of your finances. It will also give you an idea if you still have enough funds to support the next event. It is easy to say you have enough money for a campaign, but reality hits hard. The funds you thought were still enough to support your fundraising event has gone down the toilet. 

3. Unwillingness to seek donors. 

Do you believe that donors are the ones who should make the running in making a donation to your organisation? This is a dangerous assumption and a sign of passivity in seeking donors. Having a proactive attitude is essential to engage donors. If potential donors are demonstrating a strong interest in your program, staff members must be alerted to these opportunities. 

4. Missing the bigger picture. 

Fundraising is a rewarding experience, but many are still missing the bigger picture. Staff members appear to be clueless about the mission and vision of your organisation. If their tasks are not properly aligned with your organisation's objective, you will not be meeting half way. Everyone must be able to relate to the goal you want to achieve. Discover opportunities to tap into your members' potential. Give each member their time to show their talent and potential to contribute to the success of your organisation by explaining their role. 

3 Rules of School Fundraising Etiquette Every Parent Should Know

3 Rules of School Fundraising Etiquette Every Parent Should Know

Charity begins at home. This is why as parents, we should set a good example to our children by sharing with those who are in need. Everybody will agree that the most challenging part of fundraising is searching for willing donors. Trust is one issue that will hinder parents from materialising a fundraising plan. In organising a school fundraising, we, parents should have an active participation in making sure that our children are involved in the preparation process. While our children may be excited about the thought, not all of them knows the concept of giving. Since we should lead by example, here are 3 golden rules of school fundraising etiquette:

1. Make a good impression.

We are our kids' role model and what we do, they will certainly emulate. This is why it is vital for each one of us to make a good impression by possessing the qualities that will make the event a success. For instance, if we ask a prospective donor to participate in the event and they refused, we should not be upset especially in front of our kids. Rejection should not be the reason to stop trying. We should take it as a challenge. Maybe we are not creative or persuasive enough. If we show to our kids that we are easily put off by a simple no, our kids will never step out of their comfort zone to try something new. 

2. Have accountability for the money raised.

Our kids may wonder where the money we raise goes. Being truthful and transparent gives our kids an idea that we are not wasting people's money. If we receive money intended to support the event, we are responsible for explaining to our kids how we are going to use it. Don't allow kids or donors to keep on guessing about the funds we raised. 

3. Say "thank you"

We often teach our kids to be grateful for the things they receive from us and we should not be exempted as well because they look up to us. If we do not lead by example, they will never realize the importance of gratitude. Not everyone can make a donation especially when people have trust issues. It is already a big thing when people choose to donate when they can spend their money for something else instead. When kids are taught about the importance of being grateful, saying thank you to anyone who has done them favors will become a natural thing to do. 

3 Ways To Make Your Fundraising Event Memorable

3 Ways To Make Your Fundraising Event Memorable

It takes compassion and commitment to succeed in fundraising. If you don't have a heart to serve people and to influence others to reach a common goal, your fundraising event will remain a dream. They say that it takes an effective leader to  spearhead an event as challenging as fundraising. However, everyone can become a good leader by keeping a few habits in mind. Here are ways you can make your first fundraising event memorable to your members, supporters and donors:

1. Keep everyone in your organisation involved. 

It is not easy to organise a fundraising event when you do not delegate tasks to everyone in your organisation. Prior to organising an event, it is essential that you profile each member so you will know what they are capable of doing. Is someone good at interacting with other people? Do you have some creatives that can give life to a boring theme? Find out how each member of your organisation can contribute to your event. Scheduling a weekly meeting will put things in perspective. It will also be a great way for you to get to know your members more. Aside from staff or members, you should also keep donors and volunteers involved. They can make your job easier by contributing some insightful thoughts and ideas. 

2. Discuss challenges and their solutions.

Things will not always go as planned. There are instances when you will encounter challenges that will hinder you from succeeding. Whenever there are problems, make it a point to sort them out as quickly as possible. If one of your members have difficulties finishing a task, you should be the first person to find out about the root cause of the problem. People can get easily stressed when they think their efforts are going to waste. Before the situation takes a turn for the worse, talk to your team to know how you will be able to solve the problem together. Look for signs of fatigue as this can also affect your staff's performance. 

3. Plan an event that your target audience can relate to.

A fundraising event should tell a story that your audience can connect with. When your event creates an emotional connection, it will not take much of an effort to win your audience's hearts. Make your research so you will know what your audience wants. Even your staff should participate in profiling your target audience. Everyone in your community must also be informed so they will have an idea how they can volunteer and support the event. 

Why Schools Need Strong Fundraising Plan?

Why Schools Need Strong Fundraising Plan?

Schools raise funds for a number of reasons-new programs, maintain academic excellence, complete capital projects, scholarships and the list goes on. Some schools manage to survive while others are struggling. The main reason for the success of other schools is that they have a well-crafted plan. If your school simply organises a fundraising event without creating a plan, here are three reasons you should start writing a strong fundraising plan:

1. Fundraising plans let you see the big picture

School fundraising is not an easy task because it requires every member of the organisation to participate. From the smallest to the largest details, everyone needs to be involved. This is when things get tough because not everyone can commit to supporting the event due to other obligations. So how do you handle your overall fundraising strategy? Fundraising plans are going to be instrumental to this process. A written fundraising plan will help you see the whole picture. It allows you to outline your donor funnel and create ideas on how you can cultivate them. A fundraising plan should have a strategic framework which provides the tactics you use on a daily basis. The plan will help your school in terms of ensuring that the strategies are cohesive and sound. 

2. Fundraising plans ensure that the entire team is working together

Does your organisation come into a situation where your priorities are not aligned with the rest of your members? It is easy to get frustrated and confused when you and your team members are not on the same page. With a written fundraising plan, you will be able to make sure that all of you are working towards the same goals. When everyone is working together, it is not difficult for the organisation to help and support each other. 

3. Fundraising plans provide accountability

Fundraising plans provide members deadlines and responsibilities. Deadlines ensure that goals are completed and responsibilities ensure that the people assigned to perform each task accomplish each step. If you do not have any detailed deadlines and responsibilities, fundraising plans will not be executed properly. Aside from deadlines and responsibilities, the plan will also provide accountability, which is necessary for your development program. Once steps are properly outlined, you will be able to get board members, administration, consultants, alumni groups, parents and development staff involved in the planning process. 

All schools, no matter the size should focus on creating a fundraising plan not only to raise money, but also to thrive in the competitive environment of fundraising. 

What Makes A Fundraising Event Successful?

What Makes A Fundraising Event Successful?

Organising a fundraising event is one way to promote a fundraiser. Although they can be a great avenue for generating funds and attracting supporters and donors, it takes a careful planning to succeed. An event plan helps you to identify the areas you need to improve. It also gives you some insights on how well your organisation is performing. There are 5 major components you need to incorporate into your event plan:

1. Objective

Before you do anything else, start with deciding what the objective of your event is. Do you have goals to accomplish? Do you only intend to raise money or gain publicity? It is possible for some organisations to have more than one goal. Knowing the details for your event will help you to set up additional goals for your organisation. 

2. Goal

Once you have determined your objective, the next to consider is creating a goal. Your goal should be carefully planned. A goal can be long term or only focused on one event. Make sure your members are involved with the planning. Schedule a meeting with the rest of your team members so you can discuss your fundraising goal. The goals to set must also be realistic to prevent frustrating your team. 

3. Leadership

What is a goal without trusted leaders to execute plans? Leaders will be responsible for encouraging other team members to participate and contribute to the event. Aside from running the event, leaders will also ensure that fundraising goals are reached. 

4. Target Audience

Your organisation should also determine its target audience. If it is a general fundraiser that everyone can participate in, make sure professionals, parents and business people are invited. If your event is focused on a specific group of people. It is important to decide who you will invite to your fundraising event. 

5. Marketing

People will never know that you have an upcoming event unless you market it to your target audience. A marketing plan will be instrumental to promoting a fundraising event. Make sure it has all the elements needed for everyone to informed. Marketing your fundraising event can be done in many ways: direct mail, word of mouth, mailed invitations and the most popular, social media. 

6. Gratitude

The success of a fundraising event is not just because of leaders but also because of the volunteers, contributors, staff and other participants in the community. Do not forget to thank them by sending thank-you notes to everyone involved in the event. Everyone who feels appreciated will not hesitate to extend their help on your next event.

Simple Ways To Promote A Fundraising Event On Facebook

Simple Ways To Promote A Fundraising Event On Facebook

In today's digital age, Facebook is one of the most used platforms to engage existing and potential customers. However, utilising Facebook to nurture your fanbase is not easy if you do not know which features you are going to use. In order to keep your followers updated, it is essential to post updates, reply to comments and monitor Facebook activity on a regular basis. If you have an upcoming fundraising event, promoting it on Facebook is also a great idea. Here's how you can promote your event:

1. Track how your Facebook Page is doing

Paying attention to details will help you determine how your page is doing in terms of customer engagement. Check comments and updates as this will enable you track your page activity. There are two ways for you to respond faster. Add your Facebook Page to your favorites and enable email notification so you can get updates in real time.  

2. Enable Private Messaging

Things will not always be smooth sailing as you will encounter all sorts of problems along the way. Your donation page may not work properly or fundraisers may have urgent questions that you need to answer right away. Your availability is important in this stage. When you turn on private messages, it will be easy for you to respond to inquiries and resolve problems. Once the campaign is over, all you have to do is to remove the feature. 

3. Allow people to post to your Facebook page

It is not only your followers who can see your page. If they post an update to your page, their friends will also be exposed to your campaign. This is why letting people post to your page should be the best practice to follow to give you an opportunity to gain wider public reach. 

4. Boost posts

Your engagement rate should also be something you should pay close attention to when promoting your fundraising event. Boost posts with the highest engagement rate. 

5. Update your Facebook Cover Image

If you have an upcoming event, don't forget to update your cover image as well. Doing so will highlight your fundraising event. It is also essential that you include relevant links or hashtags in the cover description.

Facebook is a wonderful tool to connect with supporters, donors and volunteers. When it is properly utilised, you will be able to reach your goals not only in terms of engagement but also when it comes to increasing your donors and supporters.

The Benefits Of School Fundraising To Students And Parents

The Benefits Of School Fundraising To Students And Parents

Our parents are the ones teaching us to share and be kind to others. As we step out of our loving and caring abode, our teachers take over in instilling good values. Schools design reward systems to recognise great deeds from students. These rewards become motivations to display exemplary behavior. 

However, it isn't everyday that students are taught about the importance of helping others. Sure, there are instances when students are asked to help someone struggling at tough subjects, but the sense of fulfilment ends when goals are finally accomplished. The value of sharing requires long-term effort. If there is a community that fosters generosity, students will adopt these values as they grow. 

For schools that have not yet introduced fundraising to students, here is how the students can benefit from it:

Exploring The Students' Creative Side

Brainstorming is an important stage of fundraising. The campaigns and events will not exist without the students' creative ideas. Every month or every quarter, schools arrange meetings with students and parents. The purpose of the meeting is to know how fundraising can be enjoyable and interesting to parents and children alike. Being imaginative is essential to the success of fundraising. Not only does it encourage creativity, but it also makes use of students' imagination. 

Instilling The Importance Of Sharing 

Giving students an opportunity to share with others is indeed rewarding. Schools often start at an early age so later on, giving or sharing will become a natural thing for children. Sharing is habit-forming especially when children see that people are happy to receive gifts or donation from them. 

Knowing The Essence Of Teamwork

Students join clubs or maintain excellent grades for good reasons. One of which is to accomplish a certain goal. Working with others is an entirely different thing. When you are trying to maintain your good grades, you will only have to think about yourself. If you fail, you will be the only person held accountable for the failure. However, when you work with others, it will be team effort. There will be no finger pointing as everyone contributes to the success or failure of an organisation. This is when kids are taught to become a team player. To think about compromising and acting appropriately to address challenges and achieve group goals. 

The Benefits To Parents

When parents are participating in school fundraising, they too will play a more active role in their children's lives. Aside from the great opportunity to spend some quality time with their children, they will also be more involved in school activities. Even parents will acquire a sense of satisfaction when they have contributed to the success of the school fundraising event. 

Problems Faced When Fundraising

Problems Faced When Fundraising

Some organisations are struggling to accomplish their fundraising goals while others achieve them effortlessly. Successful organisations are not immune to problems. They too have encountered a lot of challenges before savoring the fruits of their hard work. They still have occasional setbacks, but they have strategies in place to face these problems. Identifying problems and knowing how to deal with them will increase your chances of succeeding in fundraising. 

1. Everything gets boring

Routines make your members lose their motivation to continue. Repetitive tasks hinder you from using your creativity and imagination. While it is unavoidable to repeat tasks, variations will prevent boredom. There should be proper intervals so you can avoid using these techniques excessively. 

If you want to foster creativity and stop being repetitive, explore on subjects such as business models, fundraising strategies, art and design and even relationship building so you will know how to improve your fundraising approaches. You can also identify various aspects of your organisation that will help you understand your strengths and weaknesses. 

2. Not delegating the tasks to the right person

Doing all the work can be stressful and may even be the cause for you to lose your motivation. Getting everyone involved will prevent any inclination to take more than you can handle. Even if you are the leader of your organisation, you need to loosen up by distributing the tasks to your teams. You work smarter not harder when you get everyone in the organisation involved. 

3. Uninspired Volunteers

Your volunteers are one of your greatest assets. When they lose focus on your common goal and they are no longer motivated to make an effort to make the campaign or event successful, there is a problem you need to resolve. Volunteers may be exhausted that they no longer look forward to carrying out the task you assign to them. You will need to analyse if you are setting realistic goals. If they need help, get additional people so the campaign will be able to move smoothly. Check their schedule and identify the tasks they resonate with. They are going to deliver a great performance this way. 

4. Outdated Website

Your website represents your organisation. It should provide essential information to your audience about your mission, vision and objective. Your website informs your members, volunteers, donors or supporters about any activities or events that they can participate in. When people do not feel connected with your organisation, it might be because your website does not talk much about your cause. Use your website to send your message to supporters. Make it a point to add relevant and engaging content. Make your website user friendly and professional looking. Having rich media content will capture your audience's interest. 

Tips For Arranging A School Fundraiser

Tips For Arranging A School Fundraiser

It is common for schools to hold fundraisers because there are lots of potential donors and supporters who can actively participate in the event. Fundraising requires effort and commitment to reap long-term success. Aside from reaching out to parents, identifying the talents and skills that can benefit your organisation will increase the likelihood of success. 

Why do fundraising leaders arrange a school fundraiser? School trips, clubs and teams have activities that require students to shell out cash. The cash will be used for repairs, uniforms and many others. When the financial support is not enough, one way to achieve these goals is by raising funds. While it is easy to encourage students to participate, the real challenge will be in getting the right people to support your cause. 

When you brainstorm ideas, students, school staff, teachers and parents should use their creativity to make fundraising more interesting.

Keeping the fun in fundraising

There is a higher rate of participation when you keep your fundraising event fun for everyone. Although it is undeniable that fundraisers require commitment to work towards a common goal, making it a social event will lighten the workload. Smaller goals and milestones when recognised can have a positive impact on your participants. Rewarding your team will also keep them motivated and raise their morale. 

School Fundraising Ideas

1. School Colour Fun Run

Fun Run can complement an existing school event. It uses Holi Colour Powder pre-packed in spray bottles. If you are organising a fun walk-a-thon, you can also include fun run so participants who would like to kick their physical activity up a notch will have a different option. This fundraiser is easy to set up and can generate up to 70% clear profit. 

2. Chocolate Fundraiser

A chocolate fundraising program is appealing to children and adults alike. When arranging a chocolate fundraiser, make sure that you offer a range of flavours. You can earn as much as 50% profit from chocolate fundraiser. 

3. Cookie and Biscuit Dough Fundraiser

You can bake delicious and mouth-watering cookies from the tub of cookie dough. It is one of the most popular fundraisers in Australia. It is ideal for schools because the fundraiser does not require a lot of hardwork to set up. 

4. School Spell-a-thon Fundraiser

If you want a fundraiser with educational outcome, school spell-a-thon is a great idea to consider. You can generate as much as 70% profit from this fundraising idea. Most suppliers will set up the fundraiser for you. All you have to do is to set your spell-a-thon date. A word list will also be provided to each year level. You will also have the option to use your own word lists.

How To Be A Great First Time Fundraising Coordinator

How To Be A Great First Time Fundraising Coordinator

Volunteering for a fundraising organisation is a great experience as you get to support a cause and meet friends who share the same goals and interests as you do. If you have not volunteered before, the thought of shouldering some major responsibilities can be intimidating. 

The first step to preparing yourself in becoming one of the fundraising coordinators is by requesting a short meeting with the previous coordinator. Handing over the reign may not be an easy task as you need to be familiar with the ins and outs of fundraising. The information may be too much for you but keeping a few important things in mind will ensure you are on the right track. 

Delegate the task to other volunteers

It can be overwhelming to carry out the task by yourself. You still need a team of dedicated volunteers to help you get things done. Aside from raising funds, there are other goals you need to accomplish. These are small goals that when left unaccomplished can accumulate into bigger problems. Talk to other volunteers so you can get some help. 

Do a thorough research

Choosing a fundraising project is challenging as you need to make sure that it is aligned with your organisation's mission. Sometimes, members choose a popular fundraiser. Just because everyone chooses it does not mean that it will also work for your organisation. Doing some research will give you some insights on the fundraising project that is suitable to your objective, mission and vision. 

Use your creativity 

Being creative opens doors to better ideas. If you intend to sell cookies, think about giving it a twist. If there are many fundraising organisations in your town running the same fundraiser, there is no need to change yours. Bank on your creativity as this can capture your supporters' attention. Add fun in fundraising so the event will be a memorable experience for everyone. 

Reward volunteers

Aside from giving verbal recognition, small rewards and prizes are also essential to keeping your volunteers motivated. The milestone you accomplish on a daily basis plays a big role in achieving greater goals. However, the road to crossing the finish line is not easy. This is why you need to reward your volunteers to encourage regular participation. 

Make yourself available

Volunteers may have questions regarding your fundraising project. While you may not be physically present, being available most of the time makes a difference. Make sure your contact information is available to your members or volunteers. 

Steps To Organising Your Fundraising Strategy

Steps To Organising Your Fundraising Strategy

What happens to a fundraising organisation that goes into a fundraiser without creating a solid and long-term strategy? In an event, you cannot simply say you are going to run a fundraiser and hope for the best. Strategies are your cushion in case you fail. You will know what you are going to do next if results are not as excellent as you expect. Meetings are supposed to help you identify opportunities and threats so you will know the areas you have to improve. 

Organising a Strategy Meeting

Meetings are composed of too many people including your board members, volunteers and donors. A strategy meeting should be comprised of key persons that will be instrumental to the success of your event. Although you are running a fundraising group, this does not mean that you should allow every single person to participate in your meeting. You cannot get anything done if you share your strategy with everyone. Elected officials in your organisations are the ones that must be involved in your strategy meeting. You can also invite one or two active volunteers. 

Create an Outline of your Tasks and Development

Aside from raising funds, there can be too many other goals that you should focus on to ensure fundraising success. These goals can be accomplished if you are going to divide larger tasks into smaller ones. You will also need to create a timeline so you will know whether or not you are setting realistic goals. How long should you wait to accomplish a specific goal? Outlining your tasks will give you an idea what needs to be done. 

There are many tasks involved in fundraising such as ordering products, distributing them, getting volunteers to sell and creating publicity. When creating a timeline to accomplish these goals, it is essential to break tasks into weekly goals. Accomplishing these goals involve taking timelines and milestones into consideration. Do you have readable charts that everyone in your organisation can see? Solid volunteers are also necessary so you can accomplish financial goals. When each milestone is reached, give small rewards and recognitions to keep your volunteers motivated. You can also retain the momentum this way. 

Planning is an essential step to ensure fundraising success. It plays an important role in creating a strategy. Knowing the goals you have accomplished by keeping careful records will help you know the direction your fundraising organisation is taking. 

How To Run A Scratch Card Fundraiser?

How To Run A Scratch Card Fundraiser?

For a small group, running a scratch card fundraiser is a good idea because it is easy to set up. Although they are simple, organisations get to earn high profits and support a cause. Even a large group can run this fundraiser and the more people participating the more funds you will raise. 

There are a few steps to follow in running a scratch card fundraiser:

1. Place an order of your scratch cards

It only takes a few minutes to order your scratch cards. These cards are generally inexpensive, but you can raise as much as $100, which is enough for your cause. Some cards can also be customised so that they reflect your groups' personality. However, it is important to take note that organisations should not overcommit by ordering too many cards. 

2. Explain the mechanics before handing out the cards

It is also essential for organisations to explain how to use the scratch cards before handing them out to groups. More often than not, each person should take one card, but there are people who may take two or three cards. Once everyone understands the rules, it will be easy for fundraisers to maximise profits. 

3. Search for donors

There are many ways you can search for potential donors. You can either go around with your scratch cards as a way of soliciting donations or you can also turn to online fundraising to look for donors. It is important that you have a fundraising team that will go around to give the cards. The team will also be the ones to search for willing participants who will scratch out dots and make a donation. Communicating rules to participants is also encouraged to ensure that they understand the rules. It is easy for donors to think they are tricked into a donation if rules are not properly explained to them.

4. Pool your money

Once all cards have been scratched, each card will cost $100. This will enable you to generate 95% profit especially if the price of each card is at $5.  

Scratch card fundraisers may be a low cost way to raise money, but it can generate a decent profit. Whether you are small or large group, scratch card fundraisers is suitable for you. As an organisation, it is also important to talk to the fundraiser to know more about scratch card tips you can use. 

5 Digital Fundraising Practices To Attract Supporters

5 Digital Fundraising Practices To Attract Supporters

Fundraising organisations turn to the Internet to maximise results. In the digital age, social media is king. If you have limited budgets, online fundraising can make a lot of difference. An effective fundraising strategy requires consistency. Just because you are using online fundraising does not necessarily mean that you are going to get immediate results. An efficient digital fundraising strategy requires providing relevant information to your target audience and establishing strong online presence. There are 5 best practices you can follow to ensure a successful online fundraising campaign. 

1. Improve your digital engagement

There are four ways you can improve your online and offline presence: newsletters, social media, media and advertisements. Marketing is not only meant for the business world as you can also raise awareness by capturing people's attention. The only reason it is difficult for your organisation to tap into your target audience is when audience is not fully aware of your mission and objective. 

2. Reach a broader audience using your mobile phone

Nowadays, it is more convenient for supporters to get updates using their mobile phones. Having a website that is mobile responsive can increase your audience. To maintain high search rankings, use Google+. To spread or raise awareness, use Facebook. You can also give people options to make donations using Apple pay and Google pay. This option is convenient for your supporters as they are no longer required to log into the computer. 

3. Add meaningful photos with the story

A compelling story will not be complete without photos. When potential donors do not have time to read your story, your photos will tell them who you are helping. High resolution photos are essential especially if you intend to upload them to your website. 

4. Refresh your website

It is not enough that you build a website and forget about it afterwards. You will only engage donors if you refresh your website by updating its visuals and over-all content. It is also an advantage if you always tell your story so donors will know what you have been up to. Even font and color choices matter. Make sure they are strong and cohesive. 

5. Jump on the social media bandwagon

Digital fundraising will not be complete without using social media sites. Since one of your objectives is to create stronger online presence, a digital platform such as the social media can boost your fundraising efforts. When using social media, it is important that you follow policy in engaging social media trends. Use social media in spreading awareness and establishing strong ties with other fundraising organisations. 

4 Ideas To Add Energy To Your Fundraising Events

4 Ideas To Add Energy To Your Fundraising Events

Every fundraising event creates a developmental milestone for organisations. The events help you gauge whether your strategic plans are working or not. They are also used as basis to determine if your organisation is heading towards the right direction. Organising a fundraising event creates mixed feelings: excitement, fear, joy and sometimes, frustration. The success of the events depends on your planning. Things will work well if you use tried and true methods. Here are some forward-thinking ideas, you might want to try. 

1. Plan Interesting Events

One way to keep donors, volunteers and supporters interested in the event is by innovating your events. Keep your donors in mind by finding out about the things that capture their interest. When you engage donors, it should yield long-term results. Innovating events involve combining events, creating full experiences  and modernising your approaches. 

Combining events prevents boredom. Instead of concentrating on an auction, you can also include other activities such as scratch card fundraisers, fun run and much more. One thing you have to remember is that the fundraisers should match your target audience. Since the use of technology is popular nowadays, it is also necessary to modernise your silent auctions. When you host a fundraising event, add something fresh and fun so they will look forward to the event. 

2. Integrate Mobile Devices into Your Event

It will be easy to tap into younger audiences if you use mobile devices to connect with them. Your audience needs to have the option to donate conveniently at their own time. Accepting text donations and making your website available for them will help you gain the support you need. It is also essential to provide multiple options to your target audience. When using mobile solutions for your fundraising event, make sure that your interface is secure as users' personal information must be kept private. 

3. Tap into Social Media

Aside from making it mobile, staying social will also give your supporters the opportunity to get to know your fundraising event. The social media platforms such as Facebook allows you to broadcast a video feed, post updates and give followers information about your event. Many supporters find it more convenient to check your Facebook page than read newsletters. 

Keep your page updated by sharing content, videos and even images related to the event. It is also easy to integrate social fun into your event if you have a social media strategy because it increases your public reach. 

4. Build an Event Website

Aside from newsletters, social media and direct mail, you will also need to create a custom event website that will provide the exact details of the event. There are questions that are best answered by your website so make sure this is also available to your target audience. A dedicated website for your fundraising event will help supporters get an idea of your organisation's objective, mission and values. When creating an event website, your images, logos and even color scheme should match your organisation. 

Tips For Organising A School Fun Run

Tips For Organising A School Fun Run

Schools organise a fun run to promote physical fitness. The fundraising event is participated by students, teachers and parents. Students are the ones that collect donations based on their personal performance and pledges. School fun run is considered one of the most popular fundraisers and its success depends on the participants' level of performance and financial support. Fun run is intended to raise money for various causes. Although it is not a new idea, it is considered to be appealing to parent groups. 

Organising fun runs is no easy task. Whatever your objectives are, you need to make sure that you accomplish your goals. One of the most important things you need to keep in mind if you are going to organise fun runs is to encourage participation among students. Since students play a major role in ensuring fundraising success, it is essential to know the key things that will capture their interest. 

What are the keys for success?

Fun runs require strong leadership and advance planning. Although it is not as complicated as a silent auction, planning ahead of time is important so you can notify school staff, students and parents. You can encourage participation and increase the chances of success if everyone is aware of the event. Not all parents may be aware of the how fun runs work. Educating them about its concept will be a huge help. 

Aside from parents, school staff must also be educated so they can offer their full support. Clear communication with teachers about the role they should play will also be necessary. Getting teachers on board should also involve reassuring teachers that they have all the resources to make the event memorable. 

Establish a well-organised group

The workload can be overwhelming if you are organising a school fun run. This is the perfect time to break the workload into sub groups. It is easy to delegate tasks if you know the people who are going to take care of them. Avoid situations where volunteers get stuck with monumental load. Build a strong team that will help you get every task done. Fun runs require long-term commitment. Choose people that are committed and hard-working. 

When it comes to creating a systematic plan, starting months in advance helps you analyse where the problem lies. If you need to change some plans, advance planning will take you in the right direction. When setting goals, make sure you are realistic about your potential financial success. Think about the gross profit and find out whether or not it is reasonable.